Home > Insider Trading > Filing (0001127602-12-017891)

Filing Details

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
47111	Hershey Co	HSY	Sugar & Confectionery Products (2060)	230691590

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1050092	W David Tacka	100 Crystal A Drive Hershey PA 17033	Vp Cao	No	Yes	No	No

Reported Non-Derivative Transactions

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership
Common Stock	Acquisiton	2012-05-21	11,000	$52.30	33,330	No	4	M	Direct
Common Stock	Disposition	2012-05-21	11,000	$67.40	22,330	No	4	S	Direct
Common Stock	Acquisiton	2012-05-22	1,200	$61.70	23,530	No	4	M	Direct
Common Stock	Disposition	2012-05-22	1,200	$68.00	22,330	No	4	S	Direct
Common Stock	Acquisiton	2012-05-22	500	$61.27	22,830	No	4	M	Direct
Common Stock	Disposition	2012-05-22	500	$68.00	22,330	No	4	S	Direct
Common Stock	Acquisiton	2012-05-22	5,375	$54.68	27,705	No	4	M	Direct
Common Stock	Disposition	2012-05-22	5,375	$68.00	22,330	No	4	S	Direct

Equity Swap Involved	Form Type	Code	Nature of Ownership
No	4	M	Direct
No	4	S	Direct
No	4	M	Direct
No	4	S	Direct
No	4	M	Direct
No	4	S	Direct
No	4	M	Direct
No	4	S	Direct

Reported Derivative Transactions

Sec. Name	Sec. Type	Acquisiton - Disposition	Date	Amount	Price	Amount - 2	Price - 2
Common Stock	Non-qualified Stock Option (Right to Buy)	Disposition	2012-05-21	11,000	$0.00	11,000	$52.30
Common Stock	Non-qualified Stock Option (Right to Buy)	Disposition	2012-05-22	1,200	$0.00	1,200	$61.70
Common Stock	Non-qualified Stock Option (Right to Buy)	Disposition	2012-05-22	500	$0.00	500	$61.27
Common Stock	Non-qualified Stock Option (Right to Buy)	Disposition	2012-05-22	5,375	$0.00	5,375	$54.68

Remaning Holdings	Expiration Date	Equity Swap Involved	Transaction Form Type	Transaction Code	Nature of Ownership
0	2016-02-15	No	4	M	Direct
8,250	2015-02-14	No	4	M	Direct
0	2015-04-17	No	4	M	Direct
5,375	2017-04-22	No	4	M	Direct

Reported Non-Derivative Holdings

Sec. Name	Remaning Holdings	Nature of Ownership	Explanation
Common Stock	5,915	Indirect	401(k) Plan

Footnotes

The total amount of securities reported as directly owned by the reporting person has been adjusted to include the acquisition of 2.2494 shares on March 15, 2012, pursuant to the Company's Dividend Reinvestment Plan.
The total amount of securities reported as indirectly owned by the reporting person includes 50.523 shares acquired from March 6, 2012 through April 30, 2012, pursuant to the Company's 401(k) Plan ("Plan"). The information is based on a report dated May 1, 2012, provided by the Plan Trustee.
The options vest according to the following schedule: 25% vested on February 16, 2007, 25% vested on February 16, 2008, 25% vested on February 16, 2009 and 25% vested on February 16, 2010.
The options vest according to the following schedule: 25% vested on February 15, 2006, 25% vested on February 15, 2007, 25% vested on February 15, 2008 and 25% vested on February 15, 2009.
The options vest according to the following schedule: 25% vested on April 18, 2006, 25% vested on April 18, 2007, 25% vested on April 18, 2008 and 25% vested on April 18, 2009.
The options vest according to the following schedule: 25% vested on April 23, 2008, 25% vested on April 23, 2009, 25% vested on April 23, 2010 and 25% vested on April 23, 2011.