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Filing Details

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
1091801	Martha Stewart Living Omnimedia Inc	MSO	Periodicals: Publishing Or Publishing & Printing (2721)	522187059

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1452599	Allison Jacques	601 West 26Th Street 9Th Floor New York NY 10001	Chief Accounting Officer	No	Yes	No	No

Reported Non-Derivative Transactions

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership
Class A Common Stock, Par Value $0.01	Disposition	2012-03-13	6,242	$4.23	10,080	No	4	S	Direct
Class A Common Stock, Par Value $0.01	Acquisiton	2012-03-13	9,375	$1.96	19,455	No	4	M	Direct
Class A Common Stock, Par Value $0.01	Disposition	2012-03-13	9,375	$4.23	10,080	No	4	S	Direct

Equity Swap Involved	Form Type	Code	Nature of Ownership
No	4	S	Direct
No	4	M	Direct
No	4	S	Direct

Reported Derivative Transactions

Sec. Name	Sec. Type	Acquisiton - Disposition	Date	Amount	Price	Amount - 2	Price - 2
Class A Common Stock, Par Value $0.01	Stock Options (Right to Buy)	Disposition	2012-03-13	9,375	$0.00	9,375	$1.96

Remaning Holdings	Exercise Date	Expiration Date	Equity Swap Involved	Transaction Form Type	Transaction Code	Nature of Ownership
9,375		2019-02-28	No	4	M	Direct

Reported Derivative Holdings

Sec. Name	Sec. Type	Price	Date	Expiration Date	Amount	Remaning Holdings	Nature of Ownership
Class A Common Stock, Par Value $0.01	Restricted Stock Units	$0.00	2013-03-01	2013-03-15	5,000	5,000	Direct
Class A Common Stock, Par Value $0.01	Stock Options (Right to Buy)	$3.95		2021-02-28	25,000	25,000	Direct
Class A Common Stock, Par Value $0.01	Stock Options (Right to Buy)	$5.48		2020-02-28	7,000	7,000	Direct
Class A Common Stock, Par Value $0.01	Stock Options (Right to Buy)	$7.04	2011-08-15	2015-03-02	30,000	30,000	Direct

Expiration Date	Amount	Remaning Holdings	Nature of Ownership
2013-03-15	5,000	5,000	Direct
2021-02-28	25,000	25,000	Direct
2020-02-28	7,000	7,000	Direct
2015-03-02	30,000	30,000	Direct

Footnotes

The price reported in column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $4.20 to $4.244 per share. The reporting person undertakes to provide to Martha Stewart Living Omnimedia, Inc. (the "Company"), any security holder of the Company, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote to this Form 4.
9,375 shares of this option vested and became exercisable on each of March 2, 2011 and March 2, 2012. An additional 9,375 shares will vest and become exercisable on March 2, 2013.
Each restricted stock unit represents a contingent right to receive one share of Class A Common Stock.
33% of this option will vest and become exercisable on each of March 1, 2012 and March 1, 2013. The remaining 34% will vest and become exercisable on March 1, 2014.
This option vests ratably on each of the first, second, third and fourth anniversaries of the date of the grant, which was March 1, 2010.