Home > Insider Trading > Filing (0001179110-12-002698)

Filing Details

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
1075531	Priceline Com Inc	PCLN	Services-Business Services, Nec (7389)	061528493

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1168691	B Nancy Peretsman	800 Connecticut Avenue Norwalk CT 06854		Yes	No	No	No

Reported Non-Derivative Transactions

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
Common Stock	Disposition	2012-02-14	200	$580.71	54,690	No	4	S	Indirect	See Footnote
Common Stock	Disposition	2012-02-14	100	$582.00	54,590	No	4	S	Indirect	See Footnote
Common Stock	Disposition	2012-02-14	100	$585.01	54,490	No	4	S	Indirect	See Footnote
Common Stock	Disposition	2012-02-14	100	$586.28	54,390	No	4	S	Indirect	See Footnote

Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
No	4	S	Indirect	See Footnote
No	4	S	Indirect	See Footnote
No	4	S	Indirect	See Footnote
No	4	S	Indirect	See Footnote

Reported Non-Derivative Holdings

Sec. Name	Remaning Holdings	Nature of Ownership	Explanation
Common Stock	8,757	Direct
Restricted Stock Units	1,597	Direct

Footnotes

The shares were sold pursuant to a sales plan, dated September 7, 2011, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.
Shares held by The Scully Peretsman Foundation, for which Ms. Peretsman serves as a trustee. Ms. Peretsman disclaims beneficial ownership of these shares.
Represents the weighted average sales price. The range of prices received for the reported transactions was $580.42 - $581.00. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.
Includes, among other things, 647 shares of priceline.com common stock, the receipt of which have been deferred by Ms. Peretsman, and 521 shares held by a limited liability company, of which Ms. Peretsman is a Manager.