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Filing Details

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
1880613	Direct Digital Holdings Inc.	DRCT	Services-Advertising (7310)	872306185

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1960753	Mistelle Locke	1177 West Loop South, Suite 1310 Houston TX 77027		Yes	No	No	No

Reported Non-Derivative Transactions

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
Class A Common Stock, Par Value $0.001 Per Share	Acquisiton	2025-01-16	7,246	$0.00	37,447	No	4	M	Direct
Class A Common Stock, Par Value $0.001 Per Share	Disposition	2025-01-16	1,773	$1.30	35,674	No	4	S	Direct

Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
No	4	M	Direct
No	4	S	Direct

Reported Derivative Transactions

Sec. Name	Sec. Type	Acquisiton - Disposition	Date	Amount	Price	Amount - 2	Price - 2
Class A Common Stock, Par Value $0.001 Per Share	Restricted Stock Units	Acquisiton	2025-01-16	7,246	$0.00	7,246	$0.00
Class A Common Stock, Par Value $0.001 Per Share	Restricted Stock Units	Acquisiton	2025-01-24	20,000	$0.00	20,000	$0.00

Remaning Holdings	Exercise Date	Expiration Date	Equity Swap Involved	Transaction Form Type	Transaction Code	Nature of Ownership
7,246			No	4	M	Direct
20,000			No	4	A	Direct

Footnotes

Each restricted stock unit represents a contingent right to one share of DRCT's Class A Common Stock, par value $0.001 per share, upon settlement.
Represents shares withheld to satisfy tax liabilities associated with the reported vesting of restricted stock units for 7,246 shares.
On January 16, 2023, the reporting person was granted 21,739 restricted stock units, vesting in three annual installments beginning on the first anniversary of the grant date. 33 percent of the restricted stock units vested on January 16, 2024, an additional 33 percent vested on January 16, 2025, and the remaining balance of 34 percent of the restricted stock units will vest on January 16, 2026. Vesting will be accelerated upon certain termination of employment events and upon a "Change in Control" (as defined in the Direct Digital Holdings, Inc. 2022 Omnibus Incentive Plan).
Grant of restricted stock units under the Direct Digital Holdings, Inc. 2022 Omnibus Incentive Plan. The restricted stock units will vest one year from the date of grant conditioned on continued service as of the vesting date.