Filing Details

Accession Number:
0001671933-24-000124
Form Type:
4
Zero Holdings:
No
Publication Time:
2024-11-12 18:51:13
Reporting Period:
2024-11-07
Accepted Time:
2024-11-12 18:51:13
SEC Url:
Form 4 Filing
Issuer
Cik Name Symbol Sector (SIC) IRS No
1671933 Trade Desk Inc. TTD Services-Computer Programming, Data Processing, Etc. (7370) 271887399
Insiders
Cik Name Reported Address Insider Title Director Officer Large Shareholder Other
1978197 Laura Schenkein C/O The Trade Desk Inc.
42 N. Chestnut Street
Ventura CA 93001
Chief Financial Officer No Yes No No
Reported Non-Derivative Transactions
Sec. Name Acquisiton - Disposition Date Amount Price Remaning Holdings Equity Swap Involved Form Type Code Nature of Ownership Explanation
Class A Common Stock Acquisiton 2024-11-07 27,687 $5.41 721,640 No 4 M Direct
Class A Common Stock Disposition 2024-11-07 27,687 $127.55 693,953 No 4 S Direct
Equity Swap Involved Form Type Code Nature of Ownership Explanation
No 4 M Direct
No 4 S Direct
Reported Derivative Transactions
Sec. Name Sec. Type Acquisiton - Disposition Date Amount Price Amount - 2 Price - 2
Class A Common Stock Employee Stock Option (Right to Buy) Disposition 2024-11-07 27,687 $0.00 27,687 $5.41
Remaning Holdings Exercise Date Expiration Date Equity Swap Involved Transaction Form Type Transaction Code Nature of Ownership
20,000 2028-04-20 No 4 M Direct
Footnotes
  1. The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person on March 15, 2024 in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.
  2. The option was granted on April 20, 2018, the Vesting Commencement Date ("VCD"). One forty-eighth of the shares subject to the original grant vested on each monthly anniversary thereafter subject to continued employment with the Issuer through the applicable vesting dates.