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Filing Details

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
1424454	Rovi Corp	ROVI	Periodicals: Publishing Or Publishing & Printing (2721)	261739297

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1358153	Tom Carson	C/O Rovi Corporation 2830 De La Cruz Blvd. Santa Clara CA 95050	Evp, Ww Sales And Services	No	Yes	No	No

Reported Non-Derivative Transactions

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership
Common Stock	Acquisiton	2010-09-01	12,500	$30.00	26,000	No	4	M	Direct
Common Stock	Disposition	2010-09-01	12,500	$44.05	13,500	No	4	S	Direct
Common Stock	Acquisiton	2010-09-01	21,249	$13.53	34,749	No	4	M	Direct
Common Stock	Disposition	2010-09-01	21,249	$44.05	13,500	No	4	S	Direct
Common Stock	Acquisiton	2010-09-02	1,042	$15.73	14,542	No	4	M	Direct
Common Stock	Disposition	2010-09-02	1,042	$44.05	13,500	No	4	S	Direct

Equity Swap Involved	Form Type	Code	Nature of Ownership
No	4	M	Direct
No	4	S	Direct
No	4	M	Direct
No	4	S	Direct
No	4	M	Direct
No	4	S	Direct

Reported Derivative Transactions

Sec. Name	Sec. Type	Acquisiton - Disposition	Date	Amount	Price	Amount - 2	Price - 2
Common Stock	Employee Stock Options (right to buy)	Disposition	2010-09-01	12,500	$0.00	12,500	$30.00
Common Stock	Employee Stock Options (right to buy)	Disposition	2010-09-01	21,249	$0.00	21,249	$13.53
Common Stock	Employee Stock Options (right to buy)	Disposition	2010-09-02	1,042	$0.00	1,042	$15.73

Remaning Holdings	Expiration Date	Equity Swap Involved	Transaction Form Type	Transaction Code	Nature of Ownership
37,500	2016-09-01	No	4	M	Direct
63,754	2013-06-01	No	4	M	Direct
31,250	2016-03-01	No	4	M	Direct

Footnotes

Sold pursuant to Mr. Carson's 10b5-1 plan dated May 20, 2010.
Shares sold on the Open Market are reported as an average sell price per share of $44.05; breakdown of shares sold and per share sale prices are as follows: 166 at $43.88; 200 at $43.89; 100 at $43.91; 200 at $43.93; 100 at $43.94; 378 at $43.96; 200 at $43.97; 3,264 at $43.98; 2,378 at $43.99; 1,122 at $44.00; 628 at $44.01; 8,322 at $44.02; 900 at $44.03; 1,254 at $44.04; 1,749 at $44.05; 2,005 at $44.06; 1,100 at $44.07; 2,056 at $44.08; 519 at $44.09; 1,366 at $44.10; 959 at $44.11; 1,700 at $44.16; 500 at $44.17; 200 at $44.18; 283 at $44.19; 900 at $44.20 and 1,200 at $44.21.
Sold pursuant to Mr. Carson's 10b5-1 plan dated September 2, 2008.
Sold pursuant to Mr. Carson's 10b5-1 plan dated August 27, 2009.
Granted September 1, 2009; vests one-fourth (1/4) on the first anniversary of the date of grant and the remaining three-fourths (3/4) vesting in equal monthly increments over the next three years.
Granted June 1, 2008; vests one-sixth (1/6) on the first anniversary of the date of grant, one-third (1/3) vesting in equal monthly increments over second year and the remaining one-half (1/2) vesting in equal monthly increments over the third year.
Granted March 1, 2009; vests one-fourth (1/4) on the first anniversary of the date of grant and the remaining three-fourths (3/4) vesting in equal monthly increments over the next three years.