Filing Details

Accession Number:
0001104659-23-125823
Form Type:
4
Zero Holdings:
No
Publication Time:
2023-12-13 21:45:12
Reporting Period:
2023-12-11
Accepted Time:
2023-12-13 21:45:12
SEC Url:
Form 4 Filing
Issuer
Cik Name Symbol Sector (SIC) IRS No
1880613 Direct Digital Holdings Inc. DRCT () 4
Insiders
Cik Name Reported Address Insider Title Director Officer Large Shareholder Other
1203452 Keith W Smith C/O Direct Digital Holdings, Inc.
1177 West Loop South, Suite 1310
Houston TX 77027
President Yes Yes Yes No
Reported Non-Derivative Transactions
Sec. Name Acquisiton - Disposition Date Amount Price Remaning Holdings Equity Swap Involved Form Type Code Nature of Ownership Explanation
Class A Common Stock Disposition 2023-12-11 77,930 $11.13 172,070 No 4 S Indirect By SKW Financial LLC
Class A Common Stock Disposition 2023-12-12 41,348 $10.22 130,722 No 4 S Indirect By SKW Financial LLC
Equity Swap Involved Form Type Code Nature of Ownership Explanation
No 4 S Indirect By SKW Financial LLC
No 4 S Indirect By SKW Financial LLC
Reported Non-Derivative Holdings
Sec. Name Remaning Holdings Nature of Ownership Explanation
Class A Common Stock 15,356 Direct
Footnotes
  1. Reflects the weighted average purchase price of multiple same-way open market sale transactions effected by the Reporting Person on the same day at different prices through a purchase order executed by a broker-dealer. The Reporting Person reported on a single line all such transactions that occurred within a one-dollar price range. The range of prices for the sale transactions on December 11, 2023 was $10.83 to $11.55. The Reporting Person hereby undertakes to provide upon request by the Securities Exchange Commission staff, the issuer, or a stockholder of the issuer, full information regarding the number of shares sold at each separate price.
  2. Reflects the weighted average purchase price of multiple same-way open market sale transactions effected by the Reporting Person on the same day at different prices through a purchase order executed by a broker-dealer. The Reporting Person reported on a single line all such transactions that occurred within a one-dollar price range. The range of prices for the sale transactions on December 12, 2023 was $10.00 to $10.54. The Reporting Person hereby undertakes to provide upon request by the Securities Exchange Commission staff, the issuer, or a stockholder of the issuer, full information regarding the number of shares sold at each separate price.
  3. The Reporting Person, as owner of SKW Financial LLC and a Managing Partner of Direct Digital Management, LLC, may be deemed to have beneficial ownership of the securities directly held by SKW Financial LLC and Direct Digital Management, LLC. On December 11, 2023, on behalf of the reporting person, SKW Financial LLC sold 77,930 shares of Class A Common Stock at a weighted average price of $11.1314. On December 12, 2023, on behalf of the reporting person, SKW Financial LLC sold 130,722 shares of Class A Common Stock at a weighted average price of $10.22.