Filing Details

Accession Number:
0001181431-11-036681
Form Type:
4
Zero Holdings:
No
Publication Time:
2011-06-15 09:02:53
Reporting Period:
2011-06-14
Filing Date:
2011-06-15
Accepted Time:
2011-06-15 09:02:53
SEC Url:
Form 4 Filing
Issuer
Cik Name Symbol Sector (SIC) IRS No
1094058 Ediets Com Inc DIET Services-Personal Services (7200) 560952883
Insiders
Cik Name Reported Address Insider Title Director Officer Large Shareholder Other
1295313 Ii A Kevin Richardson 200 State Street
13Th Floor
Boston MA 02109
Yes No Yes No
1295315 Prides Capital Partners, Llc 200 State Street
13Th Floor
Boston MA 02109
Yes No Yes No
Reported Non-Derivative Transactions
Sec. Name Acquisiton - Disposition Date Amount Price Remaning Holdings Equity Swap Involved Form Type Code Nature of Ownership Explanation
Common Stock Acquisiton 2011-06-14 2,300 $1.25 1,049,675 No 4 P Direct
Equity Swap Involved Form Type Code Nature of Ownership Explanation
No 4 P Direct
Reported Derivative Transactions
Sec. Name Sec. Type Acquisiton - Disposition Date Amount Price Amount - 2 Price - 2
Common Stock Subscription Rights (right to buy) Disposition 2011-05-13 885,454 $0.00 1,000,000 $0.41
Common Stock Subscription Rights (right to buy) Disposition 2011-05-13 1,616,000 $0.00 242,400 $0.41
Remaning Holdings Exercise Date Expiration Date Equity Swap Involved Transaction Form Type Transaction Code Nature of Ownership
0 2011-04-21 2011-05-13 No 4 X Direct
0 2011-04-21 2011-05-13 No 4 X Indirect
Reported Non-Derivative Holdings
Sec. Name Remaning Holdings Nature of Ownership Explanation
Common Stock 4,841,875 Direct
Common Stock 37,424,380 Indirect See Footnote
Common Stock 1,018,375 Direct
Common Stock 1,047,375 Direct
Reported Derivative Holdings
Sec. Name Sec. Type Price Date Expiration Date Amount Remaning Holdings Nature of Ownership
Common Stock Stock Option (Right to Buy) $0.57 2021-03-15 200,000 433,685 Direct
Common Stock Stock Option (Right to Buy) $3.79 2012-04-02 44,626 107,126 Indirect
Common Stock Warrant for the Purchase of Common Stock $0.35 2011-02-07 2014-02-07 969,697 1,104,697 Direct
Common Stock Warrant for the Purchase of Common Stock $1.20 2009-11-12 2019-11-12 454,568 1,209,652 Indirect
Expiration Date Amount Remaning Holdings Nature of Ownership
2021-03-15 200,000 433,685 Direct
2012-04-02 44,626 107,126 Indirect
2014-02-07 969,697 1,104,697 Direct
2019-11-12 454,568 1,209,652 Indirect
Footnotes
  1. Pursuant to Rights Offering Registration No. 333-173315.
  2. Owned directly by Kevin A. Richardson, II.
  3. The shares of Common Stock reported herein as indirectly beneficially owned by Prides Capital Partners, L.L.C are owned directly by Prides Capital Fund I, L.P. Because Prides Capital Partners, L.L.C. is the general partner of Prides Capital Fund I, L.P., Prides Capital Partners, L.L.C. may be deemed to be the beneficial owner of shares owned by such entity. Because Kevin A. Richardson, II is the controlling member of Prides Capital Partners, L.L.C., he may be deemed to be the beneficial owner of shares deemed to be beneficially owned by such entity. Each of Prides Capital Partners, L.L.C., Prides Capital Fund I, L.P, and Kevin A. Richardson, II disclaim beneficial ownership of these shares, except to the extent of any pecuniary interest therein.
  4. Exercisable according to the following vesting schedule: 100,000 beginning on May 3, 2011; 50,000 beginning on July 1, 2011 and 50,000 beginning on October 1, 2011.
  5. The options reported herein as indirectly beneficially owned by Prides Capital Partners, L.L.C. are owned directly by Kevin A. Richardson II. Mr. Richardson is deemed to hold the options for the benefit of Prides Capital Fund I, L.P. and may exercise the options solely upon the direction of Prides Capital Fund I, L.P., which is entitled to the shares issued upon exercise. Because Prides Capital Partners, L.L.C. is the general partner of Prides Capital Fund I, L.P., Prides Capital Partners, L.L.C. may be deemed to be the beneficial owner of options owned by such entity. Each of Prides Capital Partners, L.L.C., Prides Capital Fund I, L.P, and Kevin A. Richardson, II disclaim beneficial ownership of these options, except to the extent of any pecuniary interest therein.
  6. The options or warrants reported herein as indirectly beneficially owned by Prides Capital Partners, L.L.C are owned directly by Prides Capital Fund I, L.P. Because Prides Capital Partners, L.L.C. is the general partner of Prides Capital Fund I, L.P., Prides Capital Partners, L.L.C. may be deemed to be the beneficial owner of options and warrants owned by such entity. Because Kevin A. Richardson, II is the controlling member of Prides Capital Partners, L.L.C., he may be deemed to be the beneficial owner of options or warrants deemed to be beneficially owned by such entity. Each of Prides Capital Partners, L.L.C., Prides Capital Fund I, L.P, and Kevin A. Richardson, II disclaim beneficial ownership of these options and warrants, except to the extent of any pecuniary interest therein.
  7. These options are immediately exercisable.
  8. Amount reflects 1-for-5 reverse stock split that was effective 06/01/2011