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Filing Details

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
766421	Alaska Air Group Inc	ALK	Air Transportation, Scheduled (4512)	911292054

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1188828	Keith Loveless	19300 International Blvd Seattle WA 98188	Vp/Legal & General Counsel	No	No	No	No

Reported Non-Derivative Transactions

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership
Common Stock	Disposition	2011-05-10	2,424	$68.90	4,130	No	4	S	Direct
Common Stock	Disposition	2011-05-11	379	$68.83	3,751	No	4	S	Direct
Common Stock	Disposition	2011-05-11	2,137	$68.89	1,614	No	4	S	Direct

Equity Swap Involved	Form Type	Code	Nature of Ownership
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct

Reported Non-Derivative Holdings

Sec. Name	Remaning Holdings	Nature of Ownership	Explanation
Common Stock Espp	742	Indirect	ESOP TRUST
Restricted Stock Unit	13,560	Direct

Footnotes

SHARES ACQUIRED UNDER THE ALASKA AIR GROUP INC. EMPLOYEE STOCK PURCHASE PLAN AS OF DECEMBER 31, 2010.
STOCK UNITS AWARDED UNDER THE 2008 PERFORMANCE INCENTIVE PLAN; NOT YET VESTED BUT NO LONGER SUBJECT TO FORFEITURE.
SALE OF SHARE ACQUIRED UPON EXERCISE OF INCENTIVE STOCK OPTIONS ON 02/01/2010.
SALE OF SHARES EFFECTED PURSUANT TO A 10b5-1 TRADING PLAN ADOPTED BY MR. LOVELESS ON 12/02/2010.
SALE OF SHARES EFFECTED PURSUANT TO A 10b5-1 TRADING PLAN ADOPTED BY MR. LOVELESS ON 12/02/2010.