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Filing Details

Accession Number:: 0001344637-11-000005
Form Type:: 4
Zero Holdings:: No
Publication Time:: 2011-05-06 18:05:51
Reporting Period:: 2011-05-04

Filing Date:: 2011-05-06
Accepted Time:: 2011-05-06 18:05:51
SEC Url:: Form 4 Filing

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
1336917	Under Armour Inc.	UA	Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300)	521990078

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1344637	A Kevin Plank	1020 Hull Street Baltimore MD 21230	President And Ceo	Yes	Yes	Yes	No

Reported Non-Derivative Transactions

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Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership
Class A Common Stock	Acquisiton	2011-05-04	28,440	$0.00	28,540	No	4	C	Direct
Class A Common Stock	Disposition	2011-05-04	28,440	$63.51	100	No	4	S	Direct
Class A Common Stock	Acquisiton	2011-05-04	12,150	$0.00	12,250	No	4	C	Direct
Class A Common Stock	Disposition	2011-05-04	12,150	$64.42	100	No	4	S	Direct
Class A Common Stock	Acquisiton	2011-05-04	7,110	$0.00	7,210	No	4	C	Direct
Class A Common Stock	Disposition	2011-05-04	7,110	$65.15	100	No	4	S	Direct
Class A Common Stock	Acquisiton	2011-05-05	19,530	$0.00	19,630	No	4	C	Direct
Class A Common Stock	Acquisiton	2011-05-05	28,080	$0.00	47,710	No	4	C	Direct
Class A Common Stock	Acquisiton	2011-05-05	90	$0.00	47,800	No	4	C	Direct
Class A Common Stock	Disposition	2011-05-05	19,530	$64.66	28,270	No	4	S	Direct
Class A Common Stock	Disposition	2011-05-05	28,080	$65.21	190	No	4	S	Direct
Class A Common Stock	Disposition	2011-05-05	90	$65.97	100	No	4	S	Direct
Class A Common Stock	Acquisiton	2011-05-06	18,990	$0.00	19,090	No	4	C	Direct
Class A Common Stock	Disposition	2011-05-06	18,990	$65.50	100	No	4	S	Direct
Class A Common Stock	Acquisiton	2011-05-06	16,830	$0.00	16,930	No	4	C	Direct
Class A Common Stock	Disposition	2011-05-06	16,830	$66.32	100	No	4	S	Direct
Class A Common Stock	Acquisiton	2011-05-06	6,930	$0.00	7,030	No	4	C	Direct
Class A Common Stock	Disposition	2011-05-06	6,930	$67.01	100	No	4	S	Direct

Equity Swap Involved	Form Type	Code	Nature of Ownership
No	4	C	Direct
No	4	S	Direct
No	4	C	Direct
No	4	S	Direct
No	4	C	Direct
No	4	S	Direct
No	4	C	Direct
No	4	C	Direct
No	4	C	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	C	Direct
No	4	S	Direct
No	4	C	Direct
No	4	S	Direct
No	4	C	Direct
No	4	S	Direct

Reported Derivative Transactions

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Sec. Name	Sec. Type	Acquisiton - Disposition	Date	Amount	Price	Amount - 2	Price - 2
Class A Common Stock	Class B Common Stock	Disposition	2011-05-04	28,440	$0.00	28,440	$0.00
Class A Common Stock	Class B Common Stock	Disposition	2011-05-04	12,150	$0.00	12,150	$0.00
Class A Common Stock	Class B Common Stock	Disposition	2011-05-04	7,110	$0.00	7,110	$0.00
Class A Common Stock	Class B Common Stock	Disposition	2011-05-05	19,530	$0.00	19,530	$0.00
Class A Common Stock	Class B Common Stock	Disposition	2011-05-05	28,080	$65.21	28,080	$0.00
Class A Common Stock	Class B Common Stock	Disposition	2011-05-05	90	$0.00	90	$0.00
Class A Common Stock	Class B Common Stock	Disposition	2011-05-06	18,990	$65.50	18,990	$0.00
Class A Common Stock	Class B Common Stock	Disposition	2011-05-06	16,830	$66.32	16,830	$0.00
Class A Common Stock	Class B Common Stock	Disposition	2011-05-06	6,930	$0.00	6,930	$0.00

Remaning Holdings	Equity Swap Involved	Transaction Form Type	Transaction Code	Nature of Ownership
10,334,259	No	4	C	Direct
10,322,109	No	4	C	Direct
10,314,999	No	4	C	Direct
10,295,469	No	4	C	Direct
10,267,389	No	4	C	Direct
10,267,299	No	4	C	Direct
10,248,309	No	4	C	Direct
10,231,479	No	4	C	Direct
10,224,549	No	4	C	Direct

Reported Derivative Holdings

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Sec. Name	Sec. Type	Price	Amount	Remaning Holdings	Nature of Ownership
Class A Common Stock	Class B Common Stock	$0.00	888,976	888,976	Indirect
Class A Common Stock	Class B Common Stock	$0.00	390,000	390,000	Indirect
Class A Common Stock	Class B Common Stock	$0.00	308,975	308,975	Indirect

Amount	Remaning Holdings	Nature of Ownership
888,976	888,976	Indirect
390,000	390,000	Indirect
308,975	308,975	Indirect

Footnotes

Shares sold pursuant to a 10b5-1 trading plan.
Shares of Class B Common Stock automatically convert to Shares of Class A Common Stock effective immediately upon the sale of the Class B shares by the reporting person.
This transaction was executed in multiple trades at prices ranging from $62.93 to $63.92. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.
This transaction was executed in multiple trades at prices ranging from $63.93 to $64.91. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.
This transaction was executed in multiple trades at prices ranging from $64.93 to $65.40. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.
This transaction was executed in multiple trades at prices ranging from $63.91 to $64.90. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.
This transaction was executed in multiple trades at prices ranging from $64.91 to $65.90. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.
This transaction was executed in multiple trades at prices ranging from $64.88 to $65.87. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.
This transaction was executed in multiple trades at prices ranging from $65.88 to $66.86. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.
This transaction was executed in multiple trades at prices ranging from $66.88 to $67.18. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.
Class B Common Stock is convertible at any time at the option of the reporting person into shares of Class A Common Stock on a one-for-one basis, and has no expiration date.