Home > Insider Trading > Filing (0001225208-11-011123)

Filing Details

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
1319947	Dsw Inc.	DSW	Retail-Shoe Stores (5661)	310746639

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1368692	Harris Mustafa	810 Dsw Drive Columbus OH 43219	Evp, Supply Chain	No	Yes	No	No

Reported Non-Derivative Transactions

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership
Class A Common Shares	Acquisiton	2011-04-01	11,200	$10.00	13,226	No	4	M	Direct
Class A Common Shares	Acquisiton	2011-04-01	3,000	$0.00	16,226	No	4	M	Direct
Class A Common Shares	Disposition	2011-04-01	1,111	$39.96	15,115	No	4	F	Direct
Class A Common Shares	Disposition	2011-04-01	11,200	$39.99	3,915	No	4	S	Direct
Class A Common Shares	Acquisiton	2011-04-04	6,000	$12.92	9,915	No	4	M	Direct
Class A Common Shares	Disposition	2011-04-04	6,000	$40.89	3,915	No	4	S	Direct

Equity Swap Involved	Form Type	Code	Nature of Ownership
No	4	M	Direct
No	4	M	Direct
No	4	F	Direct
No	4	S	Direct
No	4	M	Direct
No	4	S	Direct

Reported Derivative Transactions

Sec. Name	Sec. Type	Acquisiton - Disposition	Date	Amount	Price	Amount - 2	Price - 2
Class A Common Shares	Restricted Stock Unit	Disposition	2011-04-01	3,000	$0.00	3,000	$0.00
Class A Common Shares	Stock Option - Right to Buy	Disposition	2011-04-01	11,200	$0.00	11,200	$10.00
Class A Common Shares	Stock Option - Right to Buy	Disposition	2011-04-04	6,000	$0.00	6,000	$12.92

Remaning Holdings	Expiration Date	Equity Swap Involved	Transaction Form Type	Transaction Code	Nature of Ownership
6,000	2013-04-01	No	4	M	Direct
33,600	2019-04-01	No	4	M	Direct
12,000	2018-04-03	No	4	M	Direct

Footnotes

The sales in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by Mr. Mustafa on March 17, 2011.
Price represents a weighted average of the sale price. Shares were sold at prices ranging from $40.80 to $40.95. Upon the request by the SEC staff, the Issuer, or a security holder of the Issuer, the reporting person will provide the full information about the number of shares sold at each separate price.
Each restricted stock unit represents a contingent right to receive one share of DSW common stock.
Restricted stock units vest 25% on the first and second anniversaries of the date of grant and 50% on the fourth anniversary of the date of grant.
Option vests 20% per year beginning on the first anniversary of the date of grant.