Filing Details
- Accession Number:
- 0001209191-19-061052
- Form Type:
- 4
- Zero Holdings:
- No
- Publication Time:
- 2019-12-17 20:07:10
- Reporting Period:
- 2019-12-13
- Accepted Time:
- 2019-12-17 20:07:10
- SEC Url:
- Form 4 Filing
Issuer
| Cik | Name | Symbol | Sector (SIC) | IRS No |
|---|---|---|---|---|
| 1671933 | Trade Desk Inc. | TTD | () | 4 |
Insiders
| Cik | Name | Reported Address | Insider Title | Director | Officer | Large Shareholder | Other |
|---|---|---|---|---|---|---|---|
| 1671685 | Randall David Pickles | C/O The Trade Desk, Inc. 42 North Chestnut Street Ventura CA 93001 | Chief Technology Officer | No | Yes | No | No |
Reported Non-Derivative Transactions
| Sec. Name | Acquisiton - Disposition | Date | Amount | Price | Remaning Holdings | Equity Swap Involved | Form Type | Code | Nature of Ownership | Explanation |
|---|---|---|---|---|---|---|---|---|---|---|
| Class A Common Stock | Acquisiton | 2019-12-17 | 15,000 | $0.00 | 63,824 | No | 4 | C | Direct | |
| Class A Common Stock | Disposition | 2019-12-17 | 2,175 | $248.59 | 61,649 | No | 4 | S | Direct | |
| Class A Common Stock | Disposition | 2019-12-17 | 6,021 | $249.64 | 55,628 | No | 4 | S | Direct | |
| Class A Common Stock | Disposition | 2019-12-17 | 5,604 | $250.37 | 50,024 | No | 4 | S | Direct | |
| Class A Common Stock | Disposition | 2019-12-17 | 900 | $251.26 | 49,124 | No | 4 | S | Direct | |
| Class A Common Stock | Disposition | 2019-12-17 | 300 | $252.54 | 48,824 | No | 4 | S | Direct |
| Equity Swap Involved | Form Type | Code | Nature of Ownership | Explanation |
|---|---|---|---|---|
| No | 4 | C | Direct | |
| No | 4 | S | Direct | |
| No | 4 | S | Direct | |
| No | 4 | S | Direct | |
| No | 4 | S | Direct | |
| No | 4 | S | Direct |
Reported Derivative Transactions
| Sec. Name | Sec. Type | Acquisiton - Disposition | Date | Amount | Price | Amount - 2 | Price - 2 |
|---|---|---|---|---|---|---|---|
| Class B Common Stock | Employee Stock Option (Right to Buy) | Disposition | 2019-12-13 | 746 | $0.00 | 746 | $0.17 |
| Class A Common Stock | Class B Common Stock | Acquisiton | 2019-12-13 | 746 | $0.00 | 746 | $0.00 |
| Class A Common Stock | Class B Common Stock | Disposition | 2019-12-17 | 15,000 | $0.00 | 15,000 | $0.00 |
| Remaning Holdings | Exercise Date | Expiration Date | Equity Swap Involved | Transaction Form Type | Transaction Code | Nature of Ownership |
|---|---|---|---|---|---|---|
| 99,254 | 2023-02-07 | No | 4 | M | Direct | |
| 63,629 | No | 4 | M | Direct | ||
| 48,629 | No | 4 | C | Direct |
Footnotes
- The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.
- The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $248.02 to $249.01, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
- The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $249.03 to $250.02, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
- The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $250.03 to $251.02, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
- The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $251.04 to $251.49, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
- The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $252.52 to $252.57, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
- The option was granted on February 8, 2013. The Vesting Commencement Date ("VCD") is October 17, 2012. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.
- Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.
Billionaire Hedge Funds
