Filing Details

Accession Number:
0001209191-19-045983
Form Type:
4
Zero Holdings:
No
Publication Time:
2019-08-14 17:58:18
Reporting Period:
2019-08-12
Accepted Time:
2019-08-14 17:58:18
SEC Url:
Form 4 Filing
Issuer
Cik Name Symbol Sector (SIC) IRS No
1671933 Trade Desk Inc. TTD () 4
Insiders
Cik Name Reported Address Insider Title Director Officer Large Shareholder Other
1671445 Terry Jeffrey Green C/O The Trade Desk, Inc.
42 North Chestnut Street
Ventura CA 93001
President And Ceo Yes Yes Yes No
Reported Non-Derivative Transactions
Sec. Name Acquisiton - Disposition Date Amount Price Remaning Holdings Equity Swap Involved Form Type Code Nature of Ownership Explanation
Class A Common Stock Acquisiton 2019-08-12 102,808 $0.00 196,200 No 4 C Direct
Class A Common Stock Disposition 2019-08-12 2,572 $254.32 193,628 No 4 S Direct
Class A Common Stock Disposition 2019-08-12 24,992 $255.52 168,636 No 4 S Direct
Class A Common Stock Disposition 2019-08-12 28,245 $256.33 140,391 No 4 S Direct
Class A Common Stock Disposition 2019-08-12 7,403 $257.24 132,988 No 4 S Direct
Class A Common Stock Disposition 2019-08-12 9,390 $258.52 123,598 No 4 S Direct
Class A Common Stock Disposition 2019-08-12 6,639 $259.59 116,959 No 4 S Direct
Class A Common Stock Disposition 2019-08-12 8,202 $260.34 108,757 No 4 S Direct
Class A Common Stock Disposition 2019-08-12 6,029 $261.36 102,728 No 4 S Direct
Class A Common Stock Disposition 2019-08-12 6,235 $262.75 96,493 No 4 S Direct
Class A Common Stock Disposition 2019-08-12 2,201 $263.47 94,292 No 4 S Direct
Class A Common Stock Disposition 2019-08-12 700 $264.46 93,592 No 4 S Direct
Class A Common Stock Disposition 2019-08-12 200 $265.24 93,392 No 4 S Direct
Class A Common Stock Acquisiton 2019-08-13 191,192 $0.00 284,584 No 4 C Direct
Class A Common Stock Disposition 2019-08-13 700 $252.68 283,884 No 4 S Direct
Class A Common Stock Disposition 2019-08-13 900 $254.63 282,984 No 4 S Direct
Class A Common Stock Disposition 2019-08-13 3,998 $256.46 278,986 No 4 S Direct
Class A Common Stock Disposition 2019-08-13 12,701 $257.16 266,285 No 4 S Direct
Class A Common Stock Disposition 2019-08-13 15,945 $258.27 250,340 No 4 S Direct
Class A Common Stock Disposition 2019-08-13 15,251 $259.32 235,089 No 4 S Direct
Class A Common Stock Disposition 2019-08-13 69,504 $260.46 165,585 No 4 S Direct
Class A Common Stock Disposition 2019-08-13 44,778 $261.22 120,807 No 4 S Direct
Class A Common Stock Disposition 2019-08-13 15,662 $262.32 105,145 No 4 S Direct
Class A Common Stock Disposition 2019-08-13 11,753 $263.13 93,392 No 4 S Direct
Equity Swap Involved Form Type Code Nature of Ownership Explanation
No 4 C Direct
No 4 S Direct
No 4 S Direct
No 4 S Direct
No 4 S Direct
No 4 S Direct
No 4 S Direct
No 4 S Direct
No 4 S Direct
No 4 S Direct
No 4 S Direct
No 4 S Direct
No 4 S Direct
No 4 C Direct
No 4 S Direct
No 4 S Direct
No 4 S Direct
No 4 S Direct
No 4 S Direct
No 4 S Direct
No 4 S Direct
No 4 S Direct
No 4 S Direct
No 4 S Direct
Reported Derivative Transactions
Sec. Name Sec. Type Acquisiton - Disposition Date Amount Price Amount - 2 Price - 2
Class A Common Stock Class B Common Stock Disposition 2019-08-12 102,808 $0.00 102,808 $0.00
Class A Common Stock Class B Common Stock Disposition 2019-08-13 191,192 $0.00 191,192 $0.00
Remaning Holdings Exercise Date Expiration Date Equity Swap Involved Transaction Form Type Transaction Code Nature of Ownership
4,285,689 No 4 C Direct
4,094,497 No 4 C Direct
Footnotes
  1. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $253.88 to $254.78, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
  2. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $254.91 to $255.90, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
  3. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $255.91 to $256.89, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
  4. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $256.91 to $257.90, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
  5. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $257.96 to $258.91, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
  6. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $258.96 to $259.93, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
  7. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $259.98 to $260.93, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
  8. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $261.00 to $261.72, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
  9. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $262.05 to $262.97, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
  10. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $263.10 to $264.02, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
  11. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $264.19 to $264.60, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
  12. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $265.23 to $265.24, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
  13. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $252.44 to $253.13, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
  14. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $254.26 to $255.13, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
  15. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $255.72 to $256.71, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
  16. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $256.72 to $257.69, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
  17. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $257.77 to $258.76, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
  18. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $258.86 to $259.85, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
  19. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $259.86 to $260.86, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
  20. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $260.86 to $261.85, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
  21. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $261.86 to $262.85, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
  22. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $262.86 to $263.50, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
  23. Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.