Home > Insider Trading > Filing (0001209191-11-016256)

Filing Details

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
109758	Arbitron Inc	ARB	Services-Engineering, Accounting, Research, Management (8700)	520278528

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1242911	R Sean Creamer	9705 Patuxent Woods Drive Columbia MD 21046	Evp Of U.s. Media Services	No	Yes	No	No

Reported Non-Derivative Transactions

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
Common Stock	Acquisiton	2011-03-04	10,158	$0.00	113,810	No	4	A	Direct
Common Stock	Disposition	2011-03-07	3,878	$41.01	109,932	No	4	S	Direct

Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
No	4	A	Direct
No	4	S	Direct

Footnotes

On March 4, 2010, the reporting person was granted performance-based restricted stock units, which contain a one-year performance criteria and vest in four equal annual installments commencing on the first anniversary of the date of grant provided that the performance criteria is met. The performance criteria was met, resulting in one-quarter of the performance-based restricted stock units vesting on March 4, 2011. The award will continue to vest in equal annual installments on March 4, 2012, March 4, 2013, and March 4, 2014.
The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on March 16, 2010.
The price in column 4 is a weighted average price. The shares were sold in multiple transactions at prices ranging from $41.00 to $41.03, inclusive. The reporting person will provide to the issuer, any security holder of the issuer, or the SEC staff, upon request, information regarding the number of shares sold at each price within the range.