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Filing Details

Accession Number:: 0001209191-19-024513
Form Type:: 4
Zero Holdings:: No
Publication Time:: 2019-04-12 18:10:38
Reporting Period:: 2019-04-11

Accepted Time:: 2019-04-12 18:10:38
SEC Url:: Form 4 Filing

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
1393052	Veeva Systems Inc	VEEV	Services-Prepackaged Software (7372)	208235463

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1771322	Michele O'connor	C/O Veeva Systems Inc. 4280 Hacienda Drive Pleasanton CA 94588	Chief Accounting Officer	No	Yes	No	No

Reported Non-Derivative Transactions

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Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
Class A Common Stock	Acquisiton	2019-04-11	833	$0.00	833	No	4	C	Direct
Class A Common Stock	Disposition	2019-04-11	833	$135.54	0	No	4	S	Direct

Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
No	4	C	Direct
No	4	S	Direct

Reported Derivative Transactions

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Sec. Name	Sec. Type	Acquisiton - Disposition	Date	Amount	Price	Amount - 2	Price - 2
Class B Common Stock	Stock Option (right to buy)	Disposition	2019-04-11	833	$0.00	833	$3.92
Class A Common Stock	Class B Common Stock	Acquisiton	2019-04-11	833	$0.00	833	$0.00
Class A Common Stock	Class B Common Stock	Disposition	2019-04-11	833	$0.00	833	$0.00
Class A Common Stock	Stock Option (right to buy)	Acquisiton	2019-04-11	2,010	$0.00	2,010	$135.49
Class A Common Stock	Restricted Stock Units	Acquisiton	2019-04-11	670	$0.00	670	$0.00

Remaning Holdings	Exercise Date	Expiration Date	Equity Swap Involved	Transaction Form Type	Transaction Code	Nature of Ownership
28,334		2023-03-09	No	4	M	Direct
833			No	4	A	Direct
0			No	4	C	Direct
2,010	2020-04-01	2029-04-10	No	4	A	Direct
670			No	4	A	Direct

Footnotes

Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.
The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.
The option shares are fully vested and may be exercised at any time.
Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.
The options were granted under the Issuer's 2013 Equity Incentive Plan ("Plan"). The Reporting Person vests ownership in this option over four years, with 25% of the shares subject to the award vesting April 1, 2020, and 1/4 of the shares vesting on an annual basis thereafter, subject to continued service to the Issuer by the Reporting Person.
Each Restricted Stock Unit ("RSU") represents a contingent right to receive one share of Class A Common Stock of the Issuer.
The RSUs were granted under the Issuer's 2013 Equity Incentive Plan. The Reporting Person vests ownership in the RSUs over one year with 25% vesting on July 1, 2019, and 25% of the RSUs vesting on a quarterly basis thereafter, subject to continued service to the Issuer by the Reporting Person.