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Filing Details

Accession Number:: 0001144204-11-013198
Form Type:: 4
Zero Holdings:: No
Publication Time:: 2011-03-07 15:37:47
Reporting Period:: 2011-03-04

Filing Date:: 2011-03-07
Accepted Time:: 2011-03-07 15:37:47
SEC Url:: Form 4 Filing

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
1323531	Maidenform Brands Inc.	MFB	Retail-Department Stores (5311)	061724014

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1189769	W Christopher Vieth	C/O Maidenform Brands, Inc. 485F Us Hwy 1 South Iselin NJ 08830	Executive Vp, Coo And Cfo	No	Yes	No	No

Reported Non-Derivative Transactions

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Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership
Common Stock, Par Value $0.01 Per Share	Acquisiton	2011-03-04	12,813	$15.04	128,272	No	4	M	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	7,151	$26.95	121,121	No	4	D	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	1,813	$26.95	119,308	No	4	F	Direct
Common Stock, Par Value $0.01 Per Share	Acquisiton	2011-03-04	3,257	$16.33	122,565	No	4	M	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	1,974	$26.95	120,591	No	4	D	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	404	$26.95	120,187	No	4	F	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	100	$26.12	120,087	No	4	S	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	100	$26.13	119,987	No	4	S	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	62	$26.14	119,925	No	4	S	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	100	$26.15	119,825	No	4	S	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	200	$26.16	119,625	No	4	S	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	38	$26.18	119,587	No	4	S	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	100	$26.19	119,487	No	4	S	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	200	$26.20	119,287	No	4	S	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	100	$26.21	119,187	No	4	S	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	100	$26.24	119,087	No	4	S	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	200	$26.25	118,887	No	4	S	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	300	$26.30	118,587	No	4	S	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	100	$26.33	118,487	No	4	S	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	100	$26.35	118,387	No	4	S	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	400	$26.36	117,987	No	4	S	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	1,000	$26.37	116,987	No	4	S	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	200	$26.38	116,787	No	4	S	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	275	$26.41	116,512	No	4	S	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	200	$26.42	116,312	No	4	S	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	300	$26.44	116,012	No	4	S	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	100	$26.48	115,912	No	4	S	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	100	$26.49	115,812	No	4	S	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	100	$26.55	115,712	No	4	S	Direct
Common Stock, Par Value $0.01 Per Share	Disposition	2011-03-04	550	$26.57	115,162	No	4	S	Direct

Equity Swap Involved	Form Type	Code	Nature of Ownership
No	4	M	Direct
No	4	D	Direct
No	4	F	Direct
No	4	M	Direct
No	4	D	Direct
No	4	F	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct

Reported Derivative Transactions

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Sec. Name	Sec. Type	Acquisiton - Disposition	Date	Amount	Price	Amount - 2	Price - 2
Common Stock, Par Value $0.01 Per Share	Stock Appreciation Right	Disposition	2011-03-04	12,813	$0.00	12,813	$15.04
Common Stock, Par Value $0.01 Per Share	Stock Appreciation Right	Disposition	2011-03-04	3,257	$0.00	3,257	$16.33

Remaning Holdings	Exercise Date	Expiration Date	Equity Swap Involved	Transaction Form Type	Transaction Code	Nature of Ownership
12,813		2015-06-02	No	4	M	Direct
9,773		2017-02-23	No	4	M	Direct

Footnotes

The stock-settled stock appreciation right ("SAR") was granted on June 2, 2008, and will vest and become exercisable in four equal annual installments, beginning on the first anniversary of the date of grant. As of the date hereof, 12,813 of the shares underlying the SAR have vested.
The stock-settled stock appreciation right ("SAR") was granted on February 23, 2010, and will vest and become exercisable in four equal annual installments, beginning on the first anniversary of the date of grant. As of the date hereof, 3,257 of the shares underlying the SAR have vested.