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Filing Details

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
95052	Elizabeth Arden Inc	RDEN	Perfumes, Cosmetics & Other Toilet Preparations (2844)	590914138

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1143801	J Stephen Smith	C/O Elizabeth Arden, Inc. 2400 Sw 145 Avenue, 2Nd Floor Miramar FL 33027	Evp And Cfo	No	Yes	No	No

Reported Non-Derivative Transactions

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
Common Stock, $.01 Par Value	Acquisiton	2011-02-11	10,000	$11.33	129,120	No	4	M	Direct
Common Stock, $.01 Par Value	Disposition	2011-02-11	10,000	$30.45	119,120	No	4	S	Direct

Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
No	4	M	Direct
No	4	S	Direct

Reported Derivative Transactions

Sec. Name	Sec. Type	Acquisiton - Disposition	Date	Amount	Price	Amount - 2	Price - 2
Common Stock	Stock Option (Right to Buy)	Disposition	2011-02-11	10,000	$0.00	10,000	$11.33

Remaning Holdings	Exercise Date	Expiration Date	Equity Swap Involved	Transaction Form Type	Transaction Code	Nature of Ownership
30,000	2003-03-22	2012-03-22	No	4	M	Direct

Footnotes

Partial exercise and sale of an expiring stock option pursuant to a 10b5-1 trading plan adopted by the Reporting Person.
Reflects the weighted average price of 10,000 shares of common stock of the Issuer sold in multiple transactions on February 11, 2011 with the sale price ranging from $30.00 to $30.715 per share. The Reporting Person undertakes to provide upon request by the Staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate price.
The option vested in three equal installments on March 22, 2003, March 22, 2004 and March 22, 2005.