Filing Details

Accession Number:
0001277624-16-000011
Form Type:
4
Zero Holdings:
No
Publication Time:
2016-08-18 20:11:56
Reporting Period:
2016-08-11
Filing Date:
2016-08-18
Accepted Time:
2016-08-18 20:11:56
SEC Url:
Form 4 Filing
Issuer
Cik Name Symbol Sector (SIC) IRS No
1449278 Tubemogul Inc TUBE () 4
Insiders
Cik Name Reported Address Insider Title Director Officer Large Shareholder Other
1277624 R Jack Lazar 1250 53Rd Street, Suite 2
Emeryville CA 94608
Yes No No No
Reported Non-Derivative Transactions
Sec. Name Acquisiton - Disposition Date Amount Price Remaning Holdings Equity Swap Involved Form Type Code Nature of Ownership Explanation
Common Stock Acquisiton 2016-08-11 5,000 $2.76 39,693 No 4 M Direct
Common Stock Disposition 2016-08-11 5,000 $10.00 34,693 No 4 S Direct
Equity Swap Involved Form Type Code Nature of Ownership Explanation
No 4 M Direct
No 4 S Direct
Reported Derivative Transactions
Sec. Name Sec. Type Acquisiton - Disposition Date Amount Price Amount - 2 Price - 2
Common Stock StockOption(right to buy) Disposition 2016-08-11 5,000 $0.00 5,000 $2.76
Remaning Holdings Exercise Date Expiration Date Equity Swap Involved Transaction Form Type Transaction Code Nature of Ownership
107,500 2023-11-11 No 4 M Direct
Footnotes
  1. Of the reported shares, 8,069 shares are represented by RSUs.
  2. The reported sale was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 14, 2016.
  3. Subject to the Reporting Person's continued service to the Issuer, 1/48th of the shares subject to the option vested on 11/23/2013, and thereafter 1/48th of the shares vest monthly.