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Filing Details

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
1495320	Vera Bradley Inc.	VRA	Leather & Leather Products (3100)	272935063

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1503293	F. Kimberly Colby	C/O Vera Bradley, Inc. 12420 Stonebridge Road Roanoke IN 46783	Evp - Design	No	Yes	No	No

Reported Non-Derivative Transactions

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
Common Shares	Disposition	2016-03-24	14,134	$19.62	258,012	No	4	S	Indirect	See Footnote

Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
No	4	S	Indirect	See Footnote

Reported Non-Derivative Holdings

Sec. Name	Remaning Holdings	Nature of Ownership	Explanation
Common Shares	26,103	Direct
Common Shares	410,970	Indirect	See Footnote
Common Shares	126,193	Indirect	See Footnote

Footnotes

Shares reported in column 5 represent shares held by the Kimberly F. Colby Revocable Trust.
Shares reported in column 5 represent shares held by the Kimberly F. Colby Insurance Trust.
Shares reported in column 5 represent shares held by the Colby Gift Trust.
The price reported in column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $19.50 to $19.81. The reporting person undertakes to provide Vera Bradley, Inc., any security holder of Vera Bradley, Inc. or the staff of the Securities & Exchange Commission upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.