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Filing Details

Accession Number:: 0001209191-16-104625
Form Type:: 4
Zero Holdings:: No
Publication Time:: 2016-03-02 17:16:16
Reporting Period:: 2016-02-29

Filing Date:: 2016-03-02
Accepted Time:: 2016-03-02 17:16:16
SEC Url:: Form 4 Filing

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
1449278	Tubemogul Inc	TUBE	Services-Prepackaged Software (7372)	510633881

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1597755	Patricia Nakache	2480 Sand Hill Road, Suite 200 Menlo Park CA 94025		No	No	Yes	No

Reported Non-Derivative Transactions

Show Other Fields >>

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
Common Stock	Disposition	2016-02-29	292,250	$0.00	5,260,499	No	4	J	Indirect	By Trinity Ventures X, L.P.
Common Stock	Disposition	2016-02-29	2,826	$0.00	50,870	No	4	J	Indirect	By Trinity X Entrepreneurs' Fund, L.P.
Common Stock	Disposition	2016-02-29	1,655	$0.00	29,789	No	4	J	Indirect	By Trinity X Side-By-Side Fund, L.P.
Common Stock	Acquisiton	2016-02-29	2,922	$0.00	2,922	No	4	J	Indirect	By Trinity TVL X, LLC
Common Stock	Disposition	2016-02-29	2,922	$0.00	0	No	4	J	Indirect	By Trinity TVL X, LLC
Common Stock	Acquisiton	2016-02-29	110	$0.00	2,418	No	4	J	Indirect	By TVL Management Corporation
Common Stock	Acquisiton	2016-02-29	522	$0.00	522	No	4	J	Indirect	By Gordon/Nakache Family Trust
Common Stock	Disposition	2016-03-01	522	$12.95	0	No	4	S	Indirect	By Gordon/Nakache Family Trust

Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
No	4	J	Indirect	By Trinity Ventures X, L.P.
No	4	J	Indirect	By Trinity X Entrepreneurs' Fund, L.P.
No	4	J	Indirect	By Trinity X Side-By-Side Fund, L.P.
No	4	J	Indirect	By Trinity TVL X, LLC
No	4	J	Indirect	By Trinity TVL X, LLC
No	4	J	Indirect	By TVL Management Corporation
No	4	J	Indirect	By Gordon/Nakache Family Trust
No	4	S	Indirect	By Gordon/Nakache Family Trust

Footnotes

Represents a pro-rata in-kind distribution of Common Stock of the Issuer by Trinity Ventures X, L.P. without consideration to its limited partners and its general partner, Trinity TVL X, LLC.
The transactions being reported were effected pursuant to a Rule 10b5-1 plan adopted on September 14, 2015.
Trinity TVL X, LLC is the general partner of Trinity Ventures X, L.P., Trinity X Side-By-Side Fund, L.P. and Trinity X Entrepreneurs' Fund, L.P. and has sole voting and investment power with respect to the shares held by Trinity Ventures X, L.P., Trinity X Side-By-Side Fund, L.P. and Trinity X Entrepreneurs' Fund, L.P.
Ms. Nakache is a management member of Trinity TVL X, LLC, and may be deemed to share voting and investment power over the shares owned by Trinity Ventures X, L.P., Trinity X Side-By-Side Fund, L.P. and Trinity X Entrepreneurs' Fund, L.P. Ms. Nakache serves as an officer of Trinity TVL Management Corporation. Ms. Nakache disclaims beneficial ownership of the shares held by the aforementioned entities except to the extent of her pecuniary interest therein.
Represents a pro-rata in-kind distribution of Common Stock of the Issuer by Trinity X Entrepreneurs' Fund, L.P. without consideration to its limited partners.
Represents a pro-rata in-kind distribution of Common Stock of the Issuer by Trinity X Side-By-Side Fund, L.P. without consideration to its limited partners.
Represents a change in the form of ownership from indirect to direct by virtue of the receipt of shares in the pro-rata in-kind distribution of Common Stock of the Issuer by Trinity Ventures X, L.P. described in footnote 1.
Represents a pro-rata in-kind distribution of Common Stock of the Issuer by Trinity TVL X, LLC without consideration to its members.
The shares are held by Trinity TVL Management Corporation.
The shares are held by the Gordon/Nakache Family Trust (the "Nakache Family Trust"). Ms. Nakache is a trustee of the Nakache Family Trust. Ms. Nakache disclaims beneficial ownership of the shares held by the Nakache Family Trust except to the extent of her proportionate pecuniary interest therein.
The sales were effected pursuant to a Rule 10b5-1 plan adopted by the Reporting Person on September 14, 2015.
Price reflected is the weighted-average sale price for shares sold. The range of sale prices for the transactions reported was $12.40 to $13.29 per share. The Reporting Person undertakes to provide, upon request by the SEC staff, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate price.