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Filing Details

Accession Number:: 0001144204-15-067267
Form Type:: 4
Zero Holdings:: No
Publication Time:: 2015-11-20 16:55:21
Reporting Period:: 2015-11-18

Filing Date:: 2015-11-20
Accepted Time:: 2015-11-20 16:55:21
SEC Url:: Form 4 Filing

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
1062292	Xo Group Inc.	XOXO	Retail-Nonstore Retailers (5960)	133895178

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1106199	David Liu	C/O Xo Group Inc. 195 Broadway, 25Th Floor New York NY 10007		Yes	No	No	No

Reported Non-Derivative Transactions

Show Other Fields >>

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
Common Stock	Disposition	2015-11-18	3,700	$16.80	597,522	No	4	S	Direct
Common Stock	Disposition	2015-11-18	1,900	$16.78	57,944	No	4	S	Indirect	By GRAT
Common Stock	Disposition	2015-11-19	3,700	$16.85	593,822	No	4	S	Direct
Common Stock	Disposition	2015-11-19	1,900	$16.85	56,044	No	4	S	Indirect	By GRAT
Common Stock	Disposition	2015-11-20	3,700	$16.80	590,122	No	4	S	Direct
Common Stock	Disposition	2015-11-20	1,900	$16.81	54,144	No	4	S	Indirect	By GRAT

Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
No	4	S	Direct
No	4	S	Indirect	By GRAT
No	4	S	Direct
No	4	S	Indirect	By GRAT
No	4	S	Direct
No	4	S	Indirect	By GRAT

Reported Non-Derivative Holdings

Sec. Name	Remaning Holdings	Nature of Ownership	Explanation
Common Stock	446,577	Indirect	By wife
Common Stock	33,591	Indirect	By GRAT

Footnotes

This transaction was effected pursuant to a Rule 10b5-1 Plan adopted by reporting person.
The price reported in column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $16.57 to $16.98, inclusive. The reporting person undertakes to provide to XO Group Inc., any security holder of XO Group Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
The price reported in column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $16.58 to $16.95, inclusive. The reporting person undertakes to provide to XO Group Inc., any security holder of XO Group Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
Shares owned of record by GRAT over which the reporting person has indirect beneficial ownership.
The price reported in column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $16.74 to $16.96, inclusive. The reporting person undertakes to provide to XO Group Inc., any security holder of XO Group Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
The price reported in column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $16.74 to $16.96, inclusive. The reporting person undertakes to provide to XO Group Inc., any security holder of XO Group Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
The price reported in column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $16.74 to $16.92, inclusive. The reporting person undertakes to provide to XO Group Inc., any security holder of XO Group Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
The price reported in column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $16.75 to $16.92, inclusive. The reporting person undertakes to provide to XO Group Inc., any security holder of XO Group Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
Shares owned of record by GRAT over which the reporting person's wife has indirect beneficial ownership