Filing Details

Accession Number:
0001612886-15-000011
Form Type:
4
Zero Holdings:
No
Publication Time:
2015-07-08 21:20:11
Reporting Period:
2015-07-07
Filing Date:
2015-07-08
Accepted Time:
2015-07-08 21:20:11
SEC Url:
Form 4 Filing
Issuer
Cik Name Symbol Sector (SIC) IRS No
1449278 Tubemogul Inc TUBE Services-Prepackaged Software (7372) 510633881
Insiders
Cik Name Reported Address Insider Title Director Officer Large Shareholder Other
1612886 K Paul Joachim 1250 53Rd Street, Suite 2
Emeryville CA 94608
Chief Financial Officer No Yes No No
Reported Non-Derivative Transactions
Sec. Name Acquisiton - Disposition Date Amount Price Remaning Holdings Equity Swap Involved Form Type Code Nature of Ownership Explanation
Common Stock Acquisiton 2015-07-07 2,750 $0.70 26,083 No 4 M Direct
Common Stock Disposition 2015-07-07 2,750 $13.90 23,333 No 4 S Direct
Equity Swap Involved Form Type Code Nature of Ownership Explanation
No 4 M Direct
No 4 S Direct
Reported Derivative Transactions
Sec. Name Sec. Type Acquisiton - Disposition Date Amount Price Amount - 2 Price - 2
Common Stock Employee Stock Option (right to buy) Disposition 2015-07-07 2,750 $0.00 2,750 $0.70
Remaning Holdings Exercise Date Expiration Date Equity Swap Involved Transaction Form Type Transaction Code Nature of Ownership
286,250 2022-04-19 No 4 M Direct
Footnotes
  1. Of the reported shares, 16,875 shares are represented by RSUs.
  2. The reported sale was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on March 13, 2015.
  3. Subject to the Reporting Person's continued service to the Issuer, 25% of the shares subject to the option vested on 2/22/2013, and thereafter 1/48th of the shares vest monthly.