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Filing Details

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
1449278	Tubemogul Inc	TUBE	Services-Prepackaged Software (7372)	510633881

Insiders

Cik	Name	Reported Address	Director	Officer	Large Shareholder	Other
1231094	K Lawrence Orr	2480 Sand Hill Road, Suite 200 Menlo Park CA 94025	No	No	Yes	No
1290446	O Augustus Tai	2480 Sand Hill Road, Suite 200 Menlo Park CA 94025	No	No	Yes	No
1290449	J Noel Fenton	2480 Sand Hill Road, Suite 200 Menlo Park CA 94025	No	No	Yes	No
1290451	Fred Wang	2480 Sand Hill Road, Suite 200 Menlo Park CA 94025	No	No	Yes	No
1456065	Trinity Ventures X Lp	2480 Sand Hill Road, Suite 200 Menlo Park CA 94025	No	No	Yes	No
1459208	Trinity X Side-By-Side Fund, L.p.	2480 Sand Hill Road, Suite 200 Menlo Park CA 94025	No	No	Yes	No
1461710	Trinity Tvl X, Llc	2480 Sand Hill Road, Suite 200 Menlo Park CA 94025	No	No	Yes	No
1461716	Trinity X Entrepreneurs' Fund, L.p.	2480 Sand Hill Road, Suite 200 Menlo Park CA 94025	No	No	Yes	No
1597755	Patricia Nakache	2480 Sand Hill Road, Suite 200 Menlo Park CA 94025	No	No	Yes	No
1606272	Dan Scholnick	2480 Sand Hill Road, Suite 200 Menlo Park CA 94025	No	No	Yes	No

Reported Non-Derivative Transactions

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
Common Stock	Disposition	2015-06-16	649,444	$14.92	5,844,999	No	4	S	Indirect	By Trinity Ventures X, L.P.
Common Stock	Disposition	2015-06-16	6,280	$14.92	56,522	No	4	S	Indirect	By Trinity X Entrepreneurs' Fund, L.P.
Common Stock	Disposition	2015-06-16	3,678	$14.92	33,099	No	4	S	Indirect	By Trinity X Side-By-Side Fund, L.P.

Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
No	4	S	Indirect	By Trinity Ventures X, L.P.
No	4	S	Indirect	By Trinity X Entrepreneurs' Fund, L.P.
No	4	S	Indirect	By Trinity X Side-By-Side Fund, L.P.

Footnotes

Trinity TVL X, LLC is the general partner of Trinity Ventures X, L.P., Trinity X Side-By-Side Fund, L.P. and Trinity X Entrepreneurs' Fund, L.P. and has sole voting and investment power with respect to the shares held by Trinity Ventures X, L.P., Trinity X Side-By-Side Fund, L.P. and Trinity X Entrepreneurs' Fund, L.P. Trinity TVL X, LLC disclaims beneficial ownership of the shares held by the aforementioned entities except to the extent of its pecuniary interest therein.
Lawrence K. Orr, Noel J. Fenton, Augustus O. Tai, Fred Wang, Patricia Nakache, Ajay Chopra, TVL Management Corporation, Karan Mehandru, Daniel Scholnick and Nina C. Labatt are management members of Trinity TVL X, LLC, and may be deemed to share voting and investment power over the shares owned by Trinity Ventures X, L.P., Trinity X Side-By-Side Fund, L.P. and Trinity X Entrepreneurs' Fund, L.P. Each of the management members of Trinity TVL X, LLC disclaims beneficial ownership of the shares held by the aforementioned entities except to the extent of his, her or its respective pecuniary interest therein. Mr. Chopra is a director of the Issuer and, accordingly, files separate Section 16 reports.