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Filing Details

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
1115128	Coupons.com Inc	COUP	Services-Advertising (7310)	000000000

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1213807	Richard Hornstein	C/O Coupons.com Incorporated 400 Logue Avenue Mountain View CA 94043	General Counsel	No	Yes	No	No

Reported Non-Derivative Transactions

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership
Common Stock	Acquisiton	2015-05-19	25,538	$3.68	30,954	No	4	M	Direct
Common Stock	Disposition	2015-05-19	25,538	$12.95	5,416	No	4	S	Direct
Common Stock	Acquisiton	2015-05-21	2,505	$3.68	7,921	No	4	M	Direct
Common Stock	Disposition	2015-05-21	2,505	$12.96	5,416	No	4	S	Direct

Equity Swap Involved	Form Type	Code	Nature of Ownership
No	4	M	Direct
No	4	S	Direct
No	4	M	Direct
No	4	S	Direct

Reported Derivative Transactions

Sec. Name	Sec. Type	Acquisiton - Disposition	Date	Amount	Price	Amount - 2	Price - 2
Common Stock	Employee Stock Option (Right to Buy)	Disposition	2015-05-19	25,538	$0.00	25,538	$3.68
Common Stock	Employee Stock Option (Right to Buy)	Disposition	2015-05-21	2,505	$0.00	2,505	$3.68

Remaning Holdings	Exercise Date	Expiration Date	Equity Swap Involved	Transaction Form Type	Transaction Code	Nature of Ownership
436,038	2011-03-12	2020-03-11	No	4	M	Direct
433,533	2011-03-12	2020-03-11	No	4	M	Direct

Reported Non-Derivative Holdings

Sec. Name	Remaning Holdings	Nature of Ownership	Explanation
Common Stock	65,134	Indirect	By Family Trust
Common Stock	7,011	Indirect	By Child Trust
Common Stock	7,011	Indirect	By Child Trust
Common Stock	7,011	Indirect	By Child Trust

Footnotes

These sales were effected by the reporting person pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 27, 2015.
The price reported in column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $12.95 to $12.98, inclusive. The reporting person undertakes to provide Coupons.com Incorporated, any security holder of Coupons.com Incorporated or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
The price reported in column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $12.95 to $12.99, inclusive. The reporting person undertakes to provide Coupons.com Incorporated, any security holder of Coupons.com Incorporated or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
These shares are held directly by the Hornstein Family Trust u/a/d 12/24/13 of which the reporting person is a co-trustee.
These shares are held directly by a trust for the benefit of reporting person's minor child No. 1.
These shares are held directly by a trust for the benefit of reporting person's minor child No. 2.
These shares are held directly by a trust for the benefit of reporting person's minor child No.3.