Filing Details

Accession Number:
0001477200-14-000139
Form Type:
4
Zero Holdings:
No
Publication Time:
2014-11-19 19:28:39
Reporting Period:
2014-11-17
Filing Date:
2014-11-19
Accepted Time:
2014-11-19 19:28:39
SEC Url:
Form 4 Filing
Issuer
Cik Name Symbol Sector (SIC) IRS No
1477200 Rocket Fuel Inc. FUEL Services-Computer Programming, Data Processing, Etc. (7370) 300472319
Insiders
Cik Name Reported Address Insider Title Director Officer Large Shareholder Other
1586322 A. Richard Frankel 1900 Seaport Blvd
Redwood City CA 94063
Co-Founder And President Yes Yes No No
Reported Non-Derivative Transactions
Sec. Name Acquisiton - Disposition Date Amount Price Remaning Holdings Equity Swap Involved Form Type Code Nature of Ownership Explanation
Common Stock Disposition 2014-11-17 5,160 $18.20 1,755,840 No 4 S Direct
Common Stock Disposition 2014-11-17 420 $18.03 134,580 No 4 S Indirect See Footnote
Common Stock Disposition 2014-11-17 420 $18.03 134,580 No 4 S Indirect See Footnote
Common Stock Disposition 2014-11-18 5,160 $17.63 1,750,680 No 4 S Direct
Common Stock Disposition 2014-11-18 420 $17.56 134,160 No 4 S Indirect See Footnote
Common Stock Disposition 2014-11-18 420 $17.56 134,160 No 4 S Indirect See Footnote
Equity Swap Involved Form Type Code Nature of Ownership Explanation
No 4 S Direct
No 4 S Indirect See Footnote
No 4 S Indirect See Footnote
No 4 S Direct
No 4 S Indirect See Footnote
No 4 S Indirect See Footnote
Footnotes
  1. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $17.73 to $19.29, inclusive. The reporting person undertakes to provide to Rocket Fuel Inc., any security holder of Rocket Fuel Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (1), (3), (6), (7) and (8) to this Form 4.
  2. The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 8, 2014
  3. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $17.74 to $18.31, inclusive.
  4. Shares held in the name of Martha M. Conway Grantor Retained Annuity Trust U/T/A May 20, 2013. Ms. Conway is the wife of Mr. Frankel.
  5. Shares held by The Richard A. Frankel Grantor Retained Annuity Trust U/T/A May 20, 2013, for which the reporting person is a trustee.
  6. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $17.35 to $18.26, inclusive.
  7. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $17.43 to $17.74, inclusive.
  8. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $17.43 to $17.75, inclusive.