Filing Details

Accession Number:
0001140361-14-033974
Form Type:
4
Zero Holdings:
No
Publication Time:
2014-08-22 18:34:06
Reporting Period:
2014-08-20
Filing Date:
2014-08-22
Accepted Time:
2014-08-22 18:34:06
SEC Url:
Form 4 Filing
Issuer
Cik Name Symbol Sector (SIC) IRS No
1415624 Yume Inc YUME Services-Advertising Agencies (7311) 000000000
Insiders
Cik Name Reported Address Insider Title Director Officer Large Shareholder Other
1310571 Bryan Everett C/O Yume, Inc.
1204 Middlefield Road
Redwood City CA 94063
Evp, Bus. Dev. & Sales Ops. No Yes No No
Reported Non-Derivative Transactions
Sec. Name Acquisiton - Disposition Date Amount Price Remaning Holdings Equity Swap Involved Form Type Code Nature of Ownership Explanation
Common Stock Acquisiton 2014-08-19 1,507 $4.12 1,507 No 5 J Direct
Common Stock Disposition 2014-08-20 1,507 $5.12 0 No 4 S Direct
Equity Swap Involved Form Type Code Nature of Ownership Explanation
No 5 J Direct
No 4 S Direct
Footnotes
  1. These shares were acquired under the Issuer's Employee Stock Purchase Plan in transactions that were exempt under Rule 16b-3(c).
  2. Represents the aggregate of sales effected on the same day at different prices.
  3. Represents the weighted average sales price per share. The shares sold at prices ranging from $4.91 to $5.22 per share. Full information regarding the number of shares sold at each price shall be provided upon request from the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.