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Filing Details

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
1492633	Nielsen Holdings N.v.	NLSN	Services-Business Services, Nec (7389)	980662038

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1025094	M James Kilts	C/O Centerview Captial Holdings Llc 31 West 52Nd Street New York NY 10019		Yes	No	No	No

Reported Non-Derivative Transactions

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
Common Stock	Disposition	2014-03-10	285,510	$46.25	869,082	No	4	S	Indirect	See footnotes
Common Stock	Disposition	2014-03-10	13,852	$46.25	42,164	No	4	S	Indirect	See footnotes
Common Stock	Disposition	2014-03-10	74,840	$46.25	227,812	No	4	S	Indirect	See footnotes

Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
No	4	S	Indirect	See footnotes
No	4	S	Indirect	See footnotes
No	4	S	Indirect	See footnotes

Footnotes

These shares represent shares of common stock that were sold or are held by Valcon Acquisition Holding (Luxembourg) S.a.r.l. ("Luxco").
This amount represents the secondary price per share of the Issuer's common stock received by Luxco in an underwritten secondary block trade.
The reporting person is an employee of an affiliate of Centerview Capital. L.P. Centerview Employees, L.P. and Centerview VNU LLC (collectively, "Centerview"). As such, the reporting person may be deemed to beneficially own the shares of the Issuer that may be deemed to be directly or indirectly beneficially owned by Centerview. The reporting person disclaims beneficial ownership of such shares, and this report shall not be deemed an admission that the reporting person is the beneficial owner of such securities for the purpose of Section 16 or for any other purpose, except to the extent of his pecuniary interest therein.
The securities are attributable to Centerview Capital, L.P. through its ownership of securities of Luxco.
The securities are attributable to Centerview Employees, L.P. through its ownership of securities of Luxco.
The securities are attributable to Centerview VNU LLC through its ownership of securities of Luxco.