Filing Details

Accession Number:
0001140361-14-009406
Form Type:
4
Zero Holdings:
No
Publication Time:
2014-02-24 20:35:22
Reporting Period:
2014-02-20
Filing Date:
2014-02-24
Accepted Time:
2014-02-24 20:35:22
SEC Url:
Form 4 Filing
Issuer
Cik Name Symbol Sector (SIC) IRS No
1415624 Yume Inc YUME Services-Advertising Agencies (7311) 000000000
Insiders
Cik Name Reported Address Insider Title Director Officer Large Shareholder Other
1582704 Timothy Laehy C/O Yume, Inc.
1204 Middlefield Road
Redwood City CA 94063
Evp, Finance & Cfo No Yes No No
Reported Non-Derivative Transactions
Sec. Name Acquisiton - Disposition Date Amount Price Remaning Holdings Equity Swap Involved Form Type Code Nature of Ownership Explanation
Common Stock Acquisiton 2014-02-19 1,529 $5.87 1,529 No 5 J Direct
Common Stock Disposition 2014-02-20 1,529 $6.66 0 No 4 S Direct
Equity Swap Involved Form Type Code Nature of Ownership Explanation
No 5 J Direct
No 4 S Direct
Footnotes
  1. These shares were acquired under the Issuer's Employee Stock Purchase Plan in transactions that were exempt under Rule 16b-3(c).