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Filing Details

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
47111	Hershey Co	HSY	Sugar & Confectionery Products (2060)	230691590

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1368140	L Terence O'day	100 Crystal A Drive Hershey PA 17033	Svp Chief Supply Chain Officer	No	Yes	No	No

Reported Non-Derivative Transactions

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership
Common Stock	Acquisiton	2014-02-18	3,000	$39.26	27,507	No	4	M	Direct
Common Stock	Disposition	2014-02-18	3,000	$104.84	24,507	No	4	S	Direct
Common Stock	Acquisiton	2014-02-18	19,136	$0.00	43,643	No	4	A	Direct
Common Stock	Disposition	2014-02-18	8,832	$105.96	34,811	No	4	F	Direct

Equity Swap Involved	Form Type	Code	Nature of Ownership
No	4	M	Direct
No	4	S	Direct
No	4	A	Direct
No	4	F	Direct

Reported Derivative Transactions

Sec. Name	Sec. Type	Acquisiton - Disposition	Date	Amount	Price	Amount - 2	Price - 2
Common Stock	Non-qualified Stock Option (Right to Buy)	Disposition	2014-02-18	3,000	$0.00	3,000	$39.26
Common Stock	Non-qualified Stock Option (Right to Buy)	Acquisiton	2014-02-18	26,735	$105.96	26,735	$105.96

Remaning Holdings	Exercise Date	Expiration Date	Equity Swap Involved	Transaction Form Type	Transaction Code	Nature of Ownership
16,833		2020-02-22	No	4	M	Direct
26,735		2024-02-17	No	4	A	Direct

Footnotes

The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 14, 2014.
The options vest according to the following schedule: 25% vested on February 23 2011, 25% vested on February 23, 2012, 25% vested on February 23, 2013 and 25% will vest on February 23, 2014.
Options vest according to the following schedule: 25% vest on the first anniversary of the grant date, an additional 25% vest on the second anniversary of the grant date, an additional 25% vest on the third anniversary of the grant date, and the options become fully vested on the fourth anniversary of the grant date.