Filing Details

Accession Number:
0001209191-10-042401
Form Type:
4
Zero Holdings:
No
Publication Time:
2010-08-12 13:00:00
Reporting Period:
2010-08-10
Filing Date:
2010-08-12
Accepted Time:
2010-08-12 18:38:26
SEC Url:
Form 4 Filing
Issuer
Cik Name Symbol Sector (SIC) IRS No
724606 Panera Bread Co PNRA Retail-Eating Places (5812) 042723701
Insiders
Cik Name Reported Address Insider Title Director Officer Large Shareholder Other
1358354 Jr. Henry William Simpson 6710 Clayton Road
Richmond Heights MO 63117
Svp, Company And Jv Operations No Yes No No
Reported Non-Derivative Transactions
Sec. Name Acquisiton - Disposition Date Amount Price Remaning Holdings Equity Swap Involved Form Type Code Nature of Ownership Explanation
Class A Common Stock Disposition 2010-08-10 67 $77.47 6,771 No 4 F Direct
Class A Common Stock Acquisiton 2010-08-10 999 $43.31 7,770 No 4 M Direct
Class A Common Stock Disposition 2010-08-10 999 $78.19 6,771 No 4 S Direct
Class A Common Stock Disposition 2010-08-11 59 $75.80 6,712 No 4 F Direct
Class A Common Stock Acquisiton 2010-08-11 879 $47.95 7,591 No 4 M Direct
Class A Common Stock Disposition 2010-08-11 1,062 $75.97 6,529 No 4 S Direct
Class A Common Stock Acquisiton 2010-08-11 1,071 $0.00 7,600 No 4 A Direct
Class A Common Stock Acquisiton 2010-08-11 1,071 $0.00 8,671 No 4 A Direct
Equity Swap Involved Form Type Code Nature of Ownership Explanation
No 4 F Direct
No 4 M Direct
No 4 S Direct
No 4 F Direct
No 4 M Direct
No 4 S Direct
No 4 A Direct
No 4 A Direct
Reported Derivative Transactions
Sec. Name Sec. Type Acquisiton - Disposition Date Amount Price Amount - 2 Price - 2
Class A Common Stock Employee Stock Option (Right to Buy) Disposition 2010-08-10 999 $0.00 999 $43.31
Class A Common Stock Employee Stock Option (Right to Buy) Disposition 2010-08-11 879 $0.00 879 $47.95
Remaning Holdings Exercise Date Expiration Date Equity Swap Involved Transaction Form Type Transaction Code Nature of Ownership
1,998 2013-08-10 No 4 M Direct
879 2012-08-11 No 4 M Direct
Footnotes
  1. The exercises reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on February 18, 2010.
  2. The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on February 18, 2010.
  3. Represents grant of restricted shares of Class A common stock, par value $0.0001 per share ("Class A Common Stock"), under the Company's 2005 Long-Term Incentive Program, as amended ("LTIP"), and the Company's 2006 Stock Incentive Plan.
  4. Represents grant of stock option to purchase Class A Common Stock that the Reporting Person elected to receive under a Choice Award granted pursuant to the LTIP.
  5. The option vests in four (4) equal annual installments beginning August 10, 2009.
  6. The option vests in four (4) equal annual installments beginning August 11, 2008.