Home > Insider Trading > Filing (0001225208-10-007440)

Filing Details

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
1001039	Walt Disney Co	DIS	Services-Miscellaneous Amusement & Recreation (7990)	954545390

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1207394	A Robert Iger	500 South Buena Vista Street Burbank CA 91521	President And Ceo	Yes	Yes	No	No

Reported Non-Derivative Transactions

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
Disney Common Stock	Acquisiton	2010-03-05	400,000	$21.05	1,250,790	No	4	M	Direct
Disney Common Stock	Disposition	2010-03-05	400,000	$33.07	850,790	No	4	S	Direct

Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
No	4	M	Direct
No	4	S	Direct

Reported Derivative Transactions

Sec. Name	Sec. Type	Acquisiton - Disposition	Date	Amount	Price	Amount - 2	Price - 2
Disney Common Stock	Stock Option (Right to Buy)	Disposition	2010-03-05	400,000	$0.00	400,000	$21.05

Remaning Holdings	Exercise Date	Expiration Date	Equity Swap Involved	Transaction Form Type	Transaction Code	Nature of Ownership
550,000		2011-11-27	No	4	M	Direct

Reported Non-Derivative Holdings

Sec. Name	Remaning Holdings	Nature of Ownership	Explanation
Disney Common Stock	17,744	Indirect	By 401(k)

Footnotes

Option was granted on November 27, 2001 under Disney's Stock Option Plan, in a transaction exempt under Rule 16b-3. The option is fully vested.
The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan previously adopted by the reporting person. Shares were sold in 32 incremental transactions pursuant to a single sell order. Sale prices of individual transactions ranged from $33.00 to $33.20. Upon request, the reporting person will provide to the Securities and Exchange Commission, to the Issuer of the securities herein, or to a securities holder the complete sales data, including the number of shares sold at each separate price.
Shares held in The Walt Disney Stock Fund as of March 5, 2010. The Fund is one investment option in the 401(k) Plan and contains Company matching contributions.