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Filing Details

Accession Number:: 0001303990-10-000091
Form Type:: 4
Zero Holdings:: No
Publication Time:: 2010-03-03 12:00:00
Reporting Period:: 2010-03-01

Filing Date:: 2010-03-03
Accepted Time:: 2010-03-03 18:18:50
SEC Url:: Form 4 Filing

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
316206	Starwood Hotel & Resorts Worldwide Inc	HOT	Hotels & Motels (7011)	521193298

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1209832	M Vasant Prabhu	Starwood Hotels &Amp; Resorts Worldwide, Inc 1111 Westchester Avenue White Plains NY 10604	Evp, Cfo And Vice Chairman	No	Yes	No	No

Reported Non-Derivative Transactions

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Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership
Common Stock	Acquisiton	2010-03-01	68,621	$11.39	297,513	No	4	M	Direct
Common Stock	Disposition	2010-03-01	37	$39.05	297,476	No	4	S	Direct
Common Stock	Disposition	2010-03-01	718	$39.04	296,758	No	4	S	Direct
Common Stock	Disposition	2010-03-01	2,719	$30.03	294,039	No	4	S	Direct
Common Stock	Disposition	2010-03-01	719	$39.02	293,320	No	4	S	Direct
Common Stock	Disposition	2010-03-01	491	$39.01	292,829	No	4	S	Direct
Common Stock	Disposition	2010-03-01	5,592	$39.00	287,237	No	4	S	Direct
Common Stock	Disposition	2010-03-01	4,336	$38.99	282,901	No	4	S	Direct
Common Stock	Disposition	2010-03-01	6,181	$38.98	276,720	No	4	S	Direct
Common Stock	Disposition	2010-03-01	1,743	$38.97	274,977	No	4	S	Direct
Common Stock	Disposition	2010-03-01	352	$38.96	274,625	No	4	S	Direct
Common Stock	Disposition	2010-03-01	273	$38.94	274,352	No	4	S	Direct
Common Stock	Disposition	2010-03-01	227	$38.93	274,125	No	4	S	Direct
Common Stock	Disposition	2010-03-01	273	$38.89	273,852	No	4	S	Direct
Common Stock	Disposition	2010-03-01	999	$38.88	272,853	No	4	S	Direct
Common Stock	Disposition	2010-03-01	137	$38.87	272,716	No	4	S	Direct
Common Stock	Disposition	2010-03-01	682	$38.84	272,034	No	4	S	Direct
Common Stock	Disposition	2010-03-01	228	$38.83	271,806	No	4	S	Direct
Common Stock	Disposition	2010-03-01	226	$38.82	271,580	No	4	S	Direct
Common Stock	Disposition	2010-03-01	500	$38.81	271,080	No	4	S	Direct
Common Stock	Disposition	2010-03-01	1,000	$38.80	270,080	No	4	S	Direct
Common Stock	Disposition	2010-03-01	956	$38.79	269,124	No	4	S	Direct
Common Stock	Disposition	2010-03-01	1,181	$38.78	267,943	No	4	S	Direct
Common Stock	Disposition	2010-03-01	773	$38.77	267,170	No	4	S	Direct
Common Stock	Disposition	2010-03-01	45	$38.76	267,125	No	4	S	Direct
Common Stock	Disposition	2010-03-01	2,372	$38.75	264,753	No	4	S	Direct
Common Stock	Disposition	2010-03-01	864	$38.74	263,889	No	4	S	Direct
Common Stock	Disposition	2010-03-01	1,200	$38.73	262,689	No	4	S	Direct
Common Stock	Disposition	2010-03-01	1,500	$38.72	261,189	No	4	S	Direct
Common Stock	Disposition	2010-03-01	1,050	$38.71	260,139	No	4	S	Direct

Equity Swap Involved	Form Type	Code	Nature of Ownership
No	4	M	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct

Reported Derivative Transactions

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Sec. Name	Sec. Type	Acquisiton - Disposition	Date	Amount	Price	Amount - 2	Price - 2
Common Stock	Option to Purchase Common Stock	Disposition	2010-03-01	68,621	$0.00	68,621	$11.39

Remaning Holdings	Exercise Date	Expiration Date	Equity Swap Involved	Transaction Form Type	Transaction Code	Nature of Ownership
205,863	2010-02-27	2017-02-27	No	4	M	Direct

Footnotes

The transaction reported on this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 4, 2010.