Home > Insider Trading > Filing (0001140361-11-015413)

Filing Details

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
912544	Hollywood Media Corp	HOLL	Retail-Retail Stores, Nec (5990)	650385686

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1079836	Mitchell Rubenstein	2255 Glades Road Suite 221A Boca Raton FL 33431	Chairman And Ceo	Yes	Yes	No	No
1079838	S Laurie Silvers	2225 Glades Road, Suite 221A Boca Raton FL 33231	Vice Chairperson And President	Yes	Yes	No	No

Reported Non-Derivative Transactions

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
Common Stock	Disposition	2011-03-07	323,485	$1.63	343,697	No	4	S	Direct

Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
No	4	S	Direct

Reported Non-Derivative Holdings

Sec. Name	Remaning Holdings	Nature of Ownership	Explanation
Common Stock	513,919	Direct
Common Stock	18,169	Indirect	IRA
Common Stock	18,147	Indirect	IRA

Footnotes

Owned jointly by Mitchell Rubenstein ("MR") and Laurie S. Silvers ("LSS"). The shares sold were directly owned by MR.
Owned by LSS directly. May be deemed owned by MR indirectly, as a result of being the spouse of LSS.
Individual retirement account of MR and also may be deemed owned indirectly by LSS.
Individual retirement account of LSS and also may be deemed owned indirectly by MR.
MR and LSS disclaim beneficial ownership of all indirectly owned securities reported on this Form in excess of their respective pecuniary interests therein.
The number of securities reported represents an aggregate number of shares sold in multiple open market transactions over a range of sale prices. The price reported represents the weighted average price. The Reporting Persons undertake to provide the staff of the SEC, the Issuer, or a stockholder of the Issuer, upon request, the number of shares sold at each separate price within the range.
Sales prices range from $1.60 to $1.65 per share, inclusive.