Filing Details

Accession Number:
0001365038-13-000155
Form Type:
4
Zero Holdings:
No
Publication Time:
2013-11-14 09:03:07
Reporting Period:
2013-11-13
Filing Date:
2013-11-14
Accepted Time:
2013-11-14 09:03:07
SEC Url:
Form 4 Filing
Issuer
Cik Name Symbol Sector (SIC) IRS No
1365038 Demand Media Inc. DMD Services-Computer Processing & Data Preparation (7374) 204731239
Insiders
Cik Name Reported Address Insider Title Director Officer Large Shareholder Other
1504474 Shawn J Colo C/O Demand Media, Inc.
1655 26Th Street
Santa Monica CA 90404
Interim President And Ceo No Yes No No
Reported Non-Derivative Transactions
Sec. Name Acquisiton - Disposition Date Amount Price Remaning Holdings Equity Swap Involved Form Type Code Nature of Ownership Explanation
Common Stock, $.0001 Par Value Acquisiton 2013-11-13 10,000 $4.89 174,188 No 4 P Direct
Equity Swap Involved Form Type Code Nature of Ownership Explanation
No 4 P Direct
Reported Non-Derivative Holdings
Sec. Name Remaning Holdings Nature of Ownership Explanation
Common Stock, $0.0001 Par Value 50,000 Indirect See footnote
Common Stock, $0.0001 Par Value 676,395 Indirect See footnote
Common Stock, $.0001 Par Value 50,000 Indirect See Footnote
Footnotes
  1. Includes 164,188 unvested restricted stock units.
  2. These securities are directly held by the Shawn J. Colo Grantor Retained Annuity Trust, dated 9/12/08, for which Mr. Colo is the trustee. Mr. Colo disclaims any beneficial ownership of these shares except to the extent of his pecuniary interest therein.
  3. These securities are directly held by the Colo and O'Neil Revocable Trust, dated 9/12/08, for which Mr. Colo is the trustee. Mr. Colo disclaims any beneficial ownership of these shares except to the extent of his pecuniary interest therein.
  4. These securities are directly held by the Deidre A. O'Neil Grantor Retained Annuity Trust, dated 9/12/08, for which Mr. Colo is the trustee. Mr. Colo disclaims any beneficial ownership of these shares except to the extent of his pecuniary interest therein.