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Filing Details

Accession Number:: 0001125920-13-000014
Form Type:: 4
Zero Holdings:: No
Publication Time:: 2013-02-08 18:48:59
Reporting Period:: 2013-02-06

Filing Date:: 2013-02-08
Accepted Time:: 2013-02-08 18:48:59
SEC Url:: Form 4 Filing

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
1125920	Shutterfly Inc	SFLY	Services-Photofinishing Laboratories (7384)	000000000

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1376445	T Jeffrey Housenbold	2800 Bridge Parkway Redwood City CA 94065	President & Ceo	Yes	Yes	No	No

Reported Non-Derivative Transactions

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Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership
Common Stock	Acquisiton	2013-02-06	155,376	$10.39	539,547	No	4	M	Direct
Common Stock	Acquisiton	2013-02-06	12,124	$16.51	551,671	No	4	M	Direct
Common Stock	Disposition	2013-02-06	57,660	$38.48	494,011	No	4	S	Direct
Common Stock	Disposition	2013-02-06	67,971	$39.57	426,040	No	4	S	Direct
Common Stock	Disposition	2013-02-06	41,869	$40.40	384,171	No	4	S	Direct
Common Stock	Acquisiton	2013-02-07	20,000	$16.51	404,171	No	4	M	Direct
Common Stock	Disposition	2013-02-06	20,000	$41.44	384,171	No	4	S	Direct

Equity Swap Involved	Form Type	Code	Nature of Ownership
No	4	M	Direct
No	4	M	Direct
No	4	S	Direct
No	4	S	Direct
No	4	S	Direct
No	4	M	Direct
No	4	S	Direct

Reported Derivative Transactions

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Sec. Name	Sec. Type	Acquisiton - Disposition	Date	Amount	Price	Amount - 2	Price - 2
Common Stock	Employee Stock Option (Right to Buy)	Disposition	2013-02-06	155,376	$0.00	155,376	$10.39
Common Stock	Employee Stock Option (Right to Buy)	Disposition	2013-02-06	12,124	$0.00	12,124	$16.51
Common Stock	Employee Stock Option (Right to Buy)	Disposition	2013-02-07	20,000	$0.00	20,000	$16.51

Remaning Holdings	Expiration Date	Equity Swap Involved	Transaction Form Type	Transaction Code	Nature of Ownership
9,624	2016-05-09	No	4	M	Direct
187,876	2017-02-27	No	4	M	Direct
167,876	2017-02-27	No	4	M	Direct

Footnotes

The transaction reported on this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 28, 2012.
Represents a weighted average sales price per share. These shares were sold in multiple transactions at prices ranging from $38.05 to $39.04. The reporting person has provided to the issuer, and undertakes to provide to the staff of the Securities and Exchange Commission or any security holder of the issuer, upon request, full information regarding the number of shares sold at each separate price within the range.
Represents a weighted average sales price per share. These shares were sold in multiple transactions at prices ranging from $39.05 to $40.04. The reporting person has provided to the issuer, and undertakes to provide to the staff of the Securities and Exchange Commission or any security holder of the issuer, upon request, full information regarding the number of shares sold at each separate price within the range.
Represents a weighted average sales price per share. These shares were sold in multiple transactions at prices ranging from $40.05 to $40.59. The reporting person has provided to the issuer, and undertakes to provide to the staff of the Securities and Exchange Commission or any security holder of the issuer, upon request, full information regarding the number of shares sold at each separate price within the range.
Represents a weighted average sales price per share. These shares were sold in multiple transactions at prices ranging from $41.38 to $41.50. The reporting person has provided to the issuer, and undertakes to provide to the staff of the Securities and Exchange Commission or any security holder of the issuer, upon request, full information regarding the number of shares sold at each separate price within the range.
The option is 100% vested and exercisable.