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Filing Details

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
57528	Snyder's-Lance Inc.	LNCE	Cookies & Crackers (2052)	560292920

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1222746	V David Singer	13024 Ballantyne Corporate Pl. Ste. 900 Charlotte NC 28277	Ceo	Yes	Yes	No	No

Reported Non-Derivative Transactions

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
$.83-1/3 Par Value Common Stock	Acquisiton	2013-01-29	24,167	$19.44	143,842	No	4	M	Direct
$.83-1/3 Par Value Common Stock	Disposition	2013-01-29	24,167	$26.00	119,675	No	4	S	Direct

Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
No	4	M	Direct
No	4	S	Direct

Reported Derivative Transactions

Sec. Name	Sec. Type	Acquisiton - Disposition	Date	Amount	Price	Amount - 2	Price - 2
Common Stock	Option (right to buy)	Disposition	2013-01-29	24,167	$0.00	24,167	$19.44

Remaning Holdings	Exercise Date	Expiration Date	Equity Swap Involved	Transaction Form Type	Transaction Code	Nature of Ownership
46,098	2010-02-23	2019-02-23	No	4	M	Direct

Reported Non-Derivative Holdings

Sec. Name	Remaning Holdings	Nature of Ownership
$.83-1/3 Par Value Common Stock	3,000	Direct
$.83-1/3 Par Value Common Stock	18,284	Direct
$.83-1/3 Par Value Common Stock	26,802	Direct

Reported Derivative Holdings

Sec. Name	Sec. Type	Price	Date	Expiration Date	Amount	Remaning Holdings	Nature of Ownership
Common Stock	Option (right to buy)	$19.71	2010-12-02	2020-02-25	85,287	85,287	Direct
Common Stock	Option (right to buy)	$17.32	2012-02-23	2021-02-23	68,840	68,840	Direct
Common Stock	Option (right to buy)	$22.41	2013-02-23	2022-02-23	99,165	99,165	Direct

Expiration Date	Amount	Remaning Holdings	Nature of Ownership
2020-02-25	85,287	85,287	Direct
2021-02-23	68,840	68,840	Direct
2022-02-23	99,165	99,165	Direct

Footnotes

Sold pursuant to a 10b5-1 Plan.
Shares issued pursuant to the Lance, Inc. 2003 Director Stock Plan, a Rule 16b-3 Plan.
Restricted shares awarded pursuant to the 2007 Key Employee Incentive Plan, a Rule 16b-3 Plan. Shares vest in three (3) equal annual installments beginning 2/23/2012.
Restricted shares awarded pursuant to the 2007 Key Employee Incentive Plan, a Rule 16b-3 Plan. Shares vest in three (3) equal annual installments beginning 2/23/2013.
Options granted pursuant to the 2007 Key Employee Incentive Plan, a Rule 16b-3 Plan.
Options are fully exercisable.
Options become exercisable in three (3) equal annual installments beginning 2/23/2012.
Options become exercisable in three (3) equal annual installments beginning 2/23/2013.