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Filing Details

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
1301031	Demandware Inc	DWRE	Services-Computer Programming Services (7371)	000000000

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1213741	J Scott Dussault	C/O Demandware, Inc. 5 Wall Street Burlington MA 01803	Executive Vp And Cfo	No	Yes	No	No

Reported Non-Derivative Transactions

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
Common Stock	Acquisiton	2012-10-01	4,177	$1.29	94,177	No	4	M	Direct
Common Stock	Disposition	2012-10-01	6,937	$31.69	87,240	No	4	S	Direct

Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
No	4	M	Direct
No	4	S	Direct

Reported Derivative Transactions

Sec. Name	Sec. Type	Acquisiton - Disposition	Date	Amount	Price	Amount - 2	Price - 2
Common Stock	Nonstatutory Stock Option (right to purchase)	Disposition	2012-10-01	4,177	$0.00	4,177	$1.29

Remaning Holdings	Exercise Date	Expiration Date	Equity Swap Involved	Transaction Form Type	Transaction Code	Nature of Ownership
104,156		2018-11-11	No	4	M	Direct

Footnotes

This exercise was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.
This Sale was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.
The price reported is the weighted average of the shares sold. The shares were sold at varying prices in the range of $31.53 to $31.84. The reporting persion undertakes, upon request by the Staff of the Securities and Exchange Commission, the issuer, or a security holder of the issuer, to provide full information regarding the number of shares sold at each separate price.
This option vested and became exercisable as to 25% of the shares subject to this option on the first anniversary of the date of grant and vests and becomes exercisable as to 1/48 of the shares subject to this option at the end of each month thereafter.