Filing Details

Accession Number:
0001209191-12-041731
Form Type:
4
Zero Holdings:
No
Publication Time:
2012-08-14 20:11:35
Reporting Period:
2012-08-10
Filing Date:
2012-08-14
Accepted Time:
2012-08-14 20:11:35
SEC Url:
Form 4 Filing
Issuer
Cik Name Symbol Sector (SIC) IRS No
724606 Panera Bread Co PNRA Retail-Eating Places (5812) 042723701
Insiders
Cik Name Reported Address Insider Title Director Officer Large Shareholder Other
1244658 J Michael Kupstas 3630 South Geyer Road
Suite 100
St. Louis MO 63127
Svp, Chief Franchise Officer No Yes No No
Reported Non-Derivative Transactions
Sec. Name Acquisiton - Disposition Date Amount Price Remaning Holdings Equity Swap Involved Form Type Code Nature of Ownership Explanation
Class A Common Stock Acquisiton 2012-08-10 1,844 $43.31 10,351 No 4 M Direct
Class A Common Stock Disposition 2012-08-10 1,844 $155.33 8,507 No 4 S Direct
Class A Common Stock Disposition 2012-08-10 375 $156.28 8,132 No 4 F Direct
Class A Common Stock Disposition 2012-08-13 680 $155.09 7,452 No 4 S Direct
Equity Swap Involved Form Type Code Nature of Ownership Explanation
No 4 M Direct
No 4 S Direct
No 4 F Direct
No 4 S Direct
Reported Derivative Transactions
Sec. Name Sec. Type Acquisiton - Disposition Date Amount Price Amount - 2 Price - 2
Panera Bread Company Employee Stock Option (Right to Buy) Disposition 2012-08-10 1,844 $0.00 1,844 $43.31
Remaning Holdings Exercise Date Expiration Date Equity Swap Involved Transaction Form Type Transaction Code Nature of Ownership
0 2013-08-10 No 4 M Direct
Reported Non-Derivative Holdings
Sec. Name Remaning Holdings Nature of Ownership Explanation
Class A Common Stock 8,575 Indirect By revocable trust
Footnotes
  1. The exercise reported on this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on March 2, 2012.
  2. The sales reported on this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on March 2, 2012.
  3. The option vests in four (4) equal annual installments beginning August 10, 2009.