Home > Insider Trading > Filing (0001225208-12-016191)

Filing Details

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
1368458	Sally Beauty Holdings Inc.	SBH	Retail-Retail Stores, Nec (5990)	362257936

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1186613	J Kathleen Affeldt	C/O Sally Beauty Holdings, Inc. 3001 Colorado Blvd Denton TX 76210		Yes	No	No	No

Reported Non-Derivative Transactions

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
Common Stock	Disposition	2012-07-09	7,432	$27.00	3,068	No	4	S	Direct
Common Stock	Disposition	2012-07-10	3,068	$27.04	0	No	4	S	Direct

Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
No	4	S	Direct
No	4	S	Direct

Footnotes

The sale reported on this Form 4 was effected pursuant to a Rule 10b5-1 sales plan adopted by the reporting person on May 28, 2012.
Reflects the weighted average sale price. The range of prices for these transactions was $27.01 to $27.06. The reporting person effected multiple same-way open market sale transactions on the same day at different prices through a trade order executed by a broker-dealer. The reporting person has reported on a single line all such transactions that occurred within a one dollar price range. The reporting person hereby undertakes to provide, upon request by the Securities and Exchange Commission staff, the issuer or a shareholder of the issuer, full information regarding the number of shares sold at each separate price.