Home > Insider Trading > Filing (0001127602-10-027871)

Filing Details

Issuer

Cik	Name	Symbol	Sector (SIC)	IRS No
1142701	United Online Inc	UNTD	Services-Computer Programming, Data Processing, Etc. (7370)	770575839

Insiders

Cik	Name	Reported Address	Insider Title	Director	Officer	Large Shareholder	Other
1230439	R Mark Goldston	21301 Burbank Blvd. Woodland Hills CA 91367	Chairman, President & Ceo	Yes	Yes	No	No

Reported Non-Derivative Transactions

Sec. Name	Acquisiton - Disposition	Date	Amount	Price	Remaning Holdings	Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
Common Stock	Disposition	2010-11-10	40,629	$7.01	2,918,410	No	4	S	Direct
Common Stock	Disposition	2010-11-11	27,300	$6.94	2,891,110	No	4	S	Direct

Equity Swap Involved	Form Type	Code	Nature of Ownership	Explanation
No	4	S	Direct
No	4	S	Direct

Reported Non-Derivative Holdings

Sec. Name	Remaning Holdings	Nature of Ownership	Explanation
Common Stock	920,622	Indirect	By Mark R. Goldston & Nancy Jane Goldston Family Trust

Footnotes

The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 27, 2010.
Represents the weighted average sale price per share. The actual sales prices ranged from a low of $6.832 to a high of $7.131. The Reporting Person will provide upon request by the Securities and ExchangeCommission, the Issuer or any security holder of the Issuer full information regarding the number of shares sold at each separate price.
Includes 750,000 shares subject to a restricted stock unit award granted on April 3, 2007 that will be issued as those units vest.
Includes 600,000 shares subject to a restricted stock unit award granted on March 14, 2008 that will be issued as those units vest.
Includes 216,667 shares subject to a restricted stock unit award granted on August 26, 2008 that will be issued as those units vest.
Includes 120,834 shares subject to a restricted stock unit award granted on March 6, 2009 that will be issued as those units vest.
Includes 500,000 shares subject to a restricted stock unit award granted on February 15, 2010 that will be issued as those units vest.
Represents the weighted average sale price per share. The actual sales prices ranged from a low of $6.84 to a high of $7.02. The Reporting Person will provide upon request by the Securities and ExchangeCommission, the Issuer or any security holder of the Issuer full information regarding the number of shares sold at each separate price.