Filing Details

Accession Number:
0001341522-10-000095
Form Type:
4
Zero Holdings:
No
Publication Time:
2010-11-03 16:39:50
Reporting Period:
2010-11-02
Filing Date:
2010-11-03
Accepted Time:
2010-11-03 16:39:50
SEC Url:
Form 4 Filing
Issuer
Cik Name Symbol Sector (SIC) IRS No
884219 Viad Corp VVI Services-Business Services, Nec (7389) 361169950
Insiders
Cik Name Reported Address Insider Title Director Officer Large Shareholder Other
1197474 B Paul Dykstra 1850 N. Central Ave., Suite 800
Phoenix AZ 85004-4545
Chairman, President & Ceo Yes Yes No No
Reported Non-Derivative Transactions
Sec. Name Acquisiton - Disposition Date Amount Price Remaning Holdings Equity Swap Involved Form Type Code Nature of Ownership Explanation
Common Stock Acquisiton 2010-11-02 4,000 $19.65 146,791 No 4 M Direct
Common Stock Disposition 2010-11-02 4,000 $20.66 142,791 No 4 S Direct
Equity Swap Involved Form Type Code Nature of Ownership Explanation
No 4 M Direct
No 4 S Direct
Reported Derivative Transactions
Sec. Name Sec. Type Acquisiton - Disposition Date Amount Price Amount - 2 Price - 2
Common Stock Non-Qualified Stock Option (right to buy) Disposition 2010-11-02 4,000 $20.65 4,000 $19.65
Remaning Holdings Exercise Date Expiration Date Equity Swap Involved Transaction Form Type Transaction Code Nature of Ownership
0 2011-11-15 No 4 M Direct
Reported Non-Derivative Holdings
Sec. Name Remaning Holdings Nature of Ownership Explanation
Common Stock 3,587 Indirect by 401K Plan
Footnotes
  1. Shares were exercised and sold pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on 8/15/2010.
  2. This option is fully vested and exercisable.