Peter J. Eichler Jr. is the Chief Executive Officer of Aletheia. Eichler graduated from Santa Clara University with a B.A. degree in History. He got into a nasty fight with an Aletheia founder, Roger B. Peikin, at the end of 2010 as well. Peter Eichler Jr. is the grandson of the founder of former L.A. brokerage firm Bateman Eichler & Co. After working at Bear Stearns for 12 years he founded Aletheia in 1997. Santa Monica-based Aletheia Research and Management manages more than $7 Billion in assets.