Zedge, Inc. (AMEX:ZDGE) Q4 2023 Earnings Call Transcript

So as I mentioned earlier, not only building out a seller user acquisition team that’s focused on both paid and organic channels but touching upon the fiscal 2023 goal of overall in data and analytics, we need very, very precise reporting so that we can make good advertising decisions or user acquisition decisions, investing in things like app store optimization, search engine optimization, messaging and reengagement, marketing, content marketing and then also taking advantage of various forms of tech that can provide us with additional information or can help us in terms of content creation and things of that sort, all become critical to this investment that we’re making. So that is — I think the next — one of the areas that when looking back in a year and 2 years from now, we’re going to see just having a much more robust team.

We started with one person. We have more than that clearly now and that is a critical part of our ability to grow the company.

Operator: This concludes our question-and-answer session and conference call. Thank you for attending today’s presentation and you may now disconnect.