The company’s upcoming products will be the key to its turnaround by the end of 2013, and I believe that a lot is going to come out before the year ends. Apple’s upcoming products might not be the most revolutionary products and might not create as much hype as compared to the iPhone in 2007 but the products will be enough to get Apple back on the right track, at least for a few more years.
Apple’s latest trademark registration for the iWatch has received mixed opinions; however, I believe that the iWatch will have enough to attract loyal and potential Apple users. Sony already came out with its smartwatch, and even though it failed to create hype, Apple’s upcoming wearable technology will definitely be one of the next big things.
Rumors of a cheaper iPhone have been around for quite some time now, and it is more likely that the company will finally come out with a low cost iPhone before the end of the year. A cheaper iPhone will expand Apple’s customer reach by a massive proportion as there are still a lot of fans who can’t afford the company’s products. Sony, Nokia Corporation (ADR) (NYSE:NOK), Samsung and even BlackBerry have different types of smartphones targeted towards different people. This is one of the keys in targeting a massive target audience, a place where Nokia has previously excelled.
While Apple still hasn’t revealed anything on a larger iPhone, hopefully 5 inches, it is again likely that the company will finally release an iPhone in the “5 inch” phone category. Even the a bigger iPhone would mean a late entry into the phablets market, it is likely to make a major impact after its release. Samsung Electronics Co., Ltd. (KRX:005930) and Sony have already released their own super-sized smartphones, with Sony’s 6.4 inch smartphone due before the end of the year. Nokia Corporation (ADR) (NYSE:NOK) and BlackBerry, on the other hand, also haven’t adapted this particular segment, which is one of the reasons for their struggle.
Aside from that, an iPhone 5S or 6 is already in the works and if Apple’s iOS 7 can become successful, then the company might finally be able to improve its market share, after losing out to Samsung in the last couple of years.
Conclusion
Even if Apple is not the company that it used to be, the company still has a lot in its bags, especially in 2013. Tim Cook’s appointment might have left many people disappointed but if Apple can release a few new products in upcoming quarters, then I don’t see a reason why Apple’s shares can’t go back up the $700 mark. The company is far from over and Apple is definitely a buy, at least as long as its shares are cheap.
The article Why I Believe Apple Is Still a Buy originally appeared on Fool.com is written by Yasir Idrees.
Yasir Idrees has no position in any stocks mentioned. The Motley Fool recommends Apple. The Motley Fool owns shares of Apple. Yasir is a member of The Motley Fool Blog Network — entries represent the personal opinion of the blogger and are not formally edited.
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