Top 10 Best Selling Men’s Shirt Brands in The World

Suit up–it’s time for a look at the 10 best selling men’s shirt brands in the world. Do men have style? We’re about to find out.

As a lover and wearer of men’s clothing, I can understand why you clicked this article. For me, brand will always take a backseat to fit–still, the best is the best.  I love the simplicity and clean lines of “men’s” clothes. What are gendered pieces of fabric anyway? What is a “boy’s hat”–as the Park Slope Parents’ of yore once asked. What is gender even? I don’t know but when she finds out Katie Couric is gonna tell us, so don’t worry about it.

I love suits, tuxes, shirts, ties, and all of the accessories that go with them. What’s not to love about a tie clip? It does exactly what it’s supposed to do, provide form and function. I like well-designed clothing, but practical always wins out. Whereas when I have perused “women’s” clothing it always seems extraneous, full of extra fabrics, layers, buttons, bells, whistles and other items of panache.

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Traditional or stereotypical women’s fashion is generally more diverse than men’s. While men have shirts only categorized as short sleeve, long sleeve, collared, V-neck, and crew neck, women have tops classified into tank, tankini, strappy, halter, sleeveless, turtle neck, boat neck, half sleeve, 3/4 sleeve, empire cut, collared, bare back, and so so so much more. Because there are as many styles to choose from in general when it comes to menswear, or at least ready-to-wear menswear, men can often turn to brands to base what they want to buy. There is less fluctuation in general.

You might think that the most popular shirt brands will automatically be part of this list. Popularity is not a guarantee for selling well in the fashion industry, and there is no single known formula for a fashion brand, or anything, to sell like hotcakes. Also, WHAT are hotcakes and where can you buy them? I have never seen hotcakes on sale anywhere. This expression must be updated. Perhaps, sell like iPhones?

If you like reading lists about fashion, then you may also enjoy the 11 Most Expensive Clothing Brands for Men. Speaking of prices, shirts vary widely when it comes to their dollar amounts. Shirt prices range from bespoke handmaid shirts costing hundreds of dollars to 3-pack t-shirts from a discount store. One might take the angle that affordable shirt brands would dominate this list, considering they sell more than the expensive ones.  That is certainly the method we used to compile this list.

In looking for the top-10 best selling men’s shirt brands in the world, we only have to look at one angle, their sales, sourced from Forbes. We also sourced data from Complex and eBay. Data from these websites were averaged according to the listed rankings.

10. Prada

Sales: $3.91 billion

Prada is one of the world’s most well-known luxury brands. It is known not only for men’s dress shirts, but even more for men’s accessories like sling bags, wallets, and belts. It also has lines of fashion for women and kids. This brand is proof that popularity is not enough to sell well, your prices have to be attainable to compete in the wider market.

9. Gucci

Sales: $4.3 billion

Like Prada, Gucci is a luxury brand. It is known for its great quality products like leather bags and belts, as well as its designer shirts for both men and women. However, the fact remains that the brand is not one that could be bought by ordinary people. Gucci’s products are far from being affordable and practical, which is why they do not sell as much as the other brands that ranked higher in this list. Unless perhaps you are a rapper like 2 Chainz or A$AP Rocky, and in particular a rapper named Gucci Mane.

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8. Ralph Lauren

Sales: $7.42 billion

Ralph Lauren Corp (NYSE:RL) has gained its popularity (particularly among rich boring people, but its crossing over into the mainstream) from its iconic Polo shirts. They focus on 4 main categories including home, fragrances, accessories, and clothing. They now have fashion lines for men, women, and kids. They also sell shoes and other fashion items. They were founded back in 1967.

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7. Calvin Klein

Sales: $8 billion

Calvin Klein, owned by PVH Corp (NYSE:PVH), is certainly a powerhouse of simple, modern and expensive American taste. The brand has been iconic for many years, and it has had its share of controversial ads, mostly centered about Marky Mark’s junk, which also somehow contributed to its sales and popularity. The brand also sells big on shirts, undergarments, men’s accessories, and women’s fashion as well.

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6. Louis Vuitton

Sales: $10 billion

Louis Vuitton’s never let you forget who made them. Again, this is a brand I associate with fashion forward rappers and old rich grandmas–also Wes Anderson, who somehow falls precisely in the middle of that Venn diagram. His near obsession with the brand’s luggage, as show in Darjeeling Limited verges on lust. Louis Vuitton has dress shirts for men and women, as well as shoes and other leather goods like belts and wallets. Founded in 1854, Louis Vuitton is headquartered in Paris.

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5. Gap/Old Navy/Banana Republic

Sales: $15.8 billion

The Gap Inc (NYSE:GPS) is a multi-faceted clothing brand that doesn’t just sell apparel for men, women, and children. Aside from clothing items, it also sells personal care goods for babies. It is definitely one of the top 10 best selling men’s shirt brands in the world. It also owns Banana Republic and Old Navy, which are also among the most well-known American clothing brands to have successfully influenced most of the world.  You probably Gap best from its holiday TV commercial that is still stuck in your head.

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4. Zara

Sales: $15.9 billion

Zara ranks 4th in our list of best selling men’s shirt brands in the world. It is a brand that was born in Spain, but has successfully invaded the world, not just in terms of men’s fashion but also in women’s and kids’. It ranks #53 in Forbes’ List of the World’s Most Valuable Brands. Zara has 2,100 stores worldwide.

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3. Under Armour

Sales: $16.2 billion

Up next in our list of best selling men’s shirt brands in the world is Under Armour Inc (NYSE:UA) that is one of the fastest rising sports clothing brands in the world today. It sells men’s shirts and shorts, as well as athletic shoes. It also offers gym clothes for both men and women. Under Armour, which ranked sixth on Forbes’ list of Most Innovative Companies, was founded in 1996, and has 13,900 employees and counting. Great to wear if you plan on playing football or looking like you plan on playing football.

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2. H&M

Sales: $21.7 billion

We are continuing our list of best selling men’s shirt brands in the world with H&M that has over 3,500 stores all over the world. It is a Swedish multi-national company selling affordable yet fashion-forward clothing products for men and women. It sells men’s shirts, pants, accessories, and so much more. Founded in 1947, H&M continues to be a force to reckon with in the fashion industry. Just don’t ask it to turn down the music or have reliable sizing; nope, can’t, won’t, not gonna happen.

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1. Nike

Sales: $32 billion

Nike Inc (NYSE:NKE) has always been one of the most popular rubber shoe brands in the world. It has successfully expanded to clothing since then, though still focusing on sports, and now manufactures sweatshirts, casual T-shirts, gym clothes, and accessories for men and women. Nike also ranked #18 on Forbes’ list of the World’s Most Valuable Brands, so go out and grab some Nike clothing next time you need to work-out or feel comfortable and want to spend a bit more. You know you want to, just do it.

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Because fashion is generally a constantly growing industry, there is no doubt that more and more clothing brands are to be launched and be successful every so often. Who knows if those on this list will eventually be replaced by new sellers. Will the 10 best selling men’s shirt brands in the world remain the same? Let’s just wait and see.

Disclosure: None