Three Reasons to Buy Fossil Inc (FOSL)

While Movado’s Coach tie-in is generating sales, the company has struggled to strike the right tone with the watches. Later this year, Movado is going to give it another try, repositioning the brand message associated with its Coach, Inc. (NYSE:COH) line, in the hope that it will help spur sales.

Looking ahead, Fossil Inc (NASDAQ:FOSL) is hopeful that its partnership with Tory Burch will start to accelerate sales. Burch is rumored to be mere months away from an IPO, and industry onlookers have been referring to it as the next Kors. If that pans out, Fossil could see a jump in sales as the brand explodes into the marketplace. With its strong Fossil brand sales, excellent wholesale growth, and huge potential in its growing portfolio, Fossil looks like a good bet.

The article 3 Reasons to Buy Fossil originally appeared on Fool.com and is written by Andrew Marder.

Fool contributor Andrew Marder has no position in any stocks mentioned. The Motley Fool recommends Coach and Fossil. The Motley Fool owns shares of Coach, Fossil, and Movado Group.

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