This Week’s Boldest Media Moves: Comcast Corporation (CMCSA) and More

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Second helping? Yes, please
Last, but certainly not least is Amazon’s deal with CBS Corporation (NYSE:CBS), which the online retailer announced on Monday. This isn’t the first time that Amazon has licensed content from CBS. In 2011, shortly after Amazon launched its Prime Instant Video service, the two inked a deal that let Amazon Prime members stream select CBS content including the Star Trek series.

This week the Amazon-CBS relationship was extended to include such shows as America’s Next Top Model and Everyone Loves Raymond. But the good news doesn’t stop there.

Following the deal this week, Amazon Prime members will be able to stream Steven King’s Under the Dome series. This, along with a PBS deal for exclusive rights to its popular show Downton Abbey, gives viewers a reason to choose Amazon Instant streaming services over competitors, such as Netflix.

Shares of Amazon are up more than 7% year to date, and trade around $266 apiece.

Watch and learn
There’s no disputing the fact that it’s been a busy week for entertainment companies. And if this week’s media deals have taught us anything, it’s that exclusivity rights and original content will play an important role in the industry going forward.

The article This Week’s Boldest Media Moves originally appeared on Fool.com and is written by Tamara Rutter.

Fool contributor Tamara Rutter owns shares of Walt Disney (NYSE:DIS), Walt Disney, Amazon.com, and Amazon.com. The Motley Fool recommends Amazon.com, DreamWorks Animation, Netflix, and Walt Disney. The Motley Fool owns shares of Amazon.com, General Electric Company, Netflix, and Walt Disney.

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