And number four, it’s a signal for the whole market that this is the direction you need to take. And we see already a lot of pickup on this one. That may answer the side question on which you asked about ads. We at Sportradar are not in favor to force our clients into a direction that there must be a minimum guarantee for a channel, which is complimentary, but not core sports betting. So, we are performing. And we are gaining market shares, which you will see into the ads performance of 110% uplift quarter-by-quarter. But we are not forcing the clients with a minimum guarantee that they have to go with ad services with us. So, we want to demonstrate this product strength to bookings and prove this all the time, instead of having a huge obligation for the client.
Bernie McTernan: That’s great. And maybe just to follow-up on that last point on the significant growth you are seeing in the ads product. Is that that adding more customers, is that more spend per customer, we would just love to get some more insight in terms of what’s driving the growth?
Carsten Koerl: The main thing what is driving growth is of course, the programmatic advertising and a more sensitivity from the customers on spend in channels like broadcast. That’s by the way something which we see also in the rest of the world here the gross is at 46%. And yes, we reported a big new client which is now joining us, that’s Kindred. That’s one of the big worldwide operators, multinational operators. And they are going now on our paid social, and which we have with Facebook and Instagram. And that’s an extension of the ad services. So, we see growth with existing clients. And the numbers I gave you, and we see new clients coming in.
Bernie McTernan: Great. Thanks for taking the questions, Carsten.
Carsten Koerl: No problem.
Operator: Our next question comes from Jason Bazinet with Citi. Your line is open.
Jason Bazinet: I was just going back looking at my notes when €“ before you guys went public, and I don’t think the U.S. was supposed to turn profitable for. I don’t think you ever gave it time, but it was certainly sort of beyond €˜23. And it seems like the
Operator: There are no further questions. I would like to turn the call back over to Carsten Koerl for closing remarks.
Carsten Koerl: Yes. Thanks everyone for joining the call today. In closing, I want to reiterate our ability to meet and exceed our revenues and profit expectations despite the ongoing economic challenges we face. We will continue to expand our top line with a focus on growing our betting rest of the world business as well as the U.S. business. In parallel, we relentlessly drive leverage into our business model to grow our bottom line and our cash flow. The first quarter with a positive EBITDA contribution from the U.S. is a clear indication that our business model also growth in the United States market and I wanted to personally thank our Sportradar team for their persistent commitment, day-in, day-out to serve our customers and league partners by continuing to build our business. I couldn’t be more proud of what we have achieved so far, and remain incredibly confident in our prospects for the future. Thank you for joining the call.
Operator: Ladies and gentlemen, this concludes the program. You may now disconnect. Everyone have a great day.
