We recently compiled a list of the 10 Cheap Software Stocks to Buy According to Analysts. In this article, we are going to take a look at where Salesforce, Inc. (NYSE:CRM) stands against the other cheap software stocks.
The software industry is changing at an unparalleled rate, with significant advances in programming languages, structures, frameworks, techniques, and other technologies. More specifically, the industry has benefited greatly from the growing need for digital transformation. Until recently, growth prospects have been attractive due to the rising use of Software-as-a-Service (SaaS), which offers a flexible and cost-effective distribution mechanism for apps. It also reduces deployment time compared to traditional systems. In that regard, the global SaaS industry was valued at around $3 trillion in 2022, marking the end of a decade of strong development, with McKinsey estimating that it might reach $10 trillion by 2030. However, McKinsey contends that the rapid emergence of generative AI (GenAI) has altered the software industry more drastically than the shift to SaaS. A notable example is ChatGPT’s introduction in late November 2022, which sparked a surge in investment. By 2023, large software firms had already invested over $15 billion in GenAI solutions, accounting for roughly 2% of the global corporate software industry. In contrast, it took SaaS spending four years to get the same market share.
At the same time, IT executives are turning to technology consolidation to address global economic concerns such as inflation, recession, and supply chain disruptions. According to Canalys’ IT Opportunity report, global IT investment would increase by 8.3% to $5.44 trillion in 2025. This builds on the rapid growth in 2024, which is expected to climb 7.7%, the fastest pace since the post-COVID technological boom of 2021. In that same vein, The Business Research Company predicts that the global software products market will rise from $1.8 trillion in 2024 to over $2.0 trillion in 2025, representing an 11.7% compound annual growth rate (CAGR).
While challenges exist on the path to growth, the bigger concern for the software industry at the moment is DeepSeek, a Chinese company that claims to produce artificial intelligence software at a fraction of the expense of large US software corporations. DeepSeek’s cheaper price should have forced US companies to reduce subscription costs and investments. However, this has had minimal effect on market sentiment towards American firms. In fact, AI income still accounts for a modest portion of their total revenues, and their supremacy remains largely intact. Furthermore, DeepSeek’s danger doesn’t seem to be immediate, as major US software companies have spent years improving and growing their corporate products.
Our Methodology
For our list of cheap software stocks to buy according to analysts, we used stock screeners to select firms with an average analyst upside potential of at least 20% greater than their current stock price. According to Wall Street experts, these equities are undervalued compared to their actual potential. All of these stocks have PE ratios below 25, as of March 7.
Why are we interested in the stocks that hedge funds pile into? The reason is simple: our research has shown that we can outperform the market by imitating the top stock picks of the best hedge funds. Our quarterly newsletter’s strategy selects 14 small-cap and large-cap stocks every quarter and has returned 373.4% since May 2014, beating its benchmark by 218 percentage points (see more details here).

A customer service team in an office setting using the company’s Customer 360 platform to communicate with customers.
Salesforce, Inc. (NYSE:CRM)
Forward P/E Ratio: 23.89
Analyst Upside: 26.61%
Salesforce, Inc. (NYSE:CRM), headquartered in San Francisco, California, is an American cloud-based software firm that specializes in customer relationship management. The firm offers custom software and solutions built for a variety of areas, including sales, marketing automation, and analytics.
On February 27, BMO Capital Markets lowered its price target for Salesforce, Inc. (NYSE:CRM) to $367 from $375, while keeping an Outperform rating. The firm’s analysts commented on Salesforce’s Q4 performance, stating that the company presented a strong yet unremarkable report. According to BMO Capital, the company’s year-over-year rise in computed billings and free cash flow for the January quarter exceeded its expectations, with the company maintaining exceptional gross profit margins of 76.94% and achieving revenue growth of 9.53% over the previous twelve months. In addition, the prediction for fiscal year 2026 subscription revenue increase of 9% year on year on a constant currency basis matched their expectations.
Mar Vista Global Quality Strategy stated the following regarding Salesforce, Inc. (NYSE:CRM) in its Q4 2024 investor letter:
“Investors cheered a solid fiscal year Q3 performance from Salesforce, Inc. (NYSE:CRM), with results driven by strength in subscription revenues, current remaining performance obligations (CRPO), and operating margin. Both the Sales and Service Clouds returned to double-digit growth, fueled by strong adoption of multi-cloud and vertical-specific solutions. These results highlight Salesforce’s ability to address diverse customer needs and sustain growth across its core offerings.
Management expressed significant excitement about Agentforce, an organically developed generative AI product that is garnering enthusiasm from both system integrator partners and customers alike. This innovation underscores Salesforce’s commitment to delivering innovative solutions that enhance customer engagement and drive productivity. While Agentforce’s contributions to subscription revenues and CRPO bookings are still immaterial for now, the growing pipeline provides a solid foundation for optimism around Salesforce’s ability to productize and monetize its generative AI offerings.”
Overall CRM ranks 7th on our list of the cheap software stocks to buy according to analysts. While we acknowledge the potential of CRM as an investment, our conviction lies in the belief that certain AI stocks hold greater promise for delivering higher returns, and doing so within a shorter time frame. If you are looking for an AI stock that is more promising than CRM but that trades at less than 5 times its earnings, check out our report about the cheapest AI stock.
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Disclosure: None. This article is originally published at Insider Monkey.