Priceline.com Inc (PCLN) Could Beat Google Inc (GOOG) to $1,000

It’s been five months since I offered up four stocks that could get to $1,000 before Google Inc (NASDAQ:GOOG).

One of them went on to do exactly that. Two of the other three don’t have much of a shot to hit four figures any time soon. However, then we get to Priceline.com Inc (NASDAQ:PCLN).

It’s going to be quite the footrace between these two.

The search engine leader continues to trade at a higher level than the fast-growing travel portal, but Priceline.com Inc (NASDAQ:PCLN)’s making up ground here. Priceline stock has gone on to climb 29% to hit $888.63. Google Inc (NASDAQ:GOOG) — with its 14% gain in that time — closed at $905.09 yesterday.

Priceline.com Inc (NASDAQ:PCLN)

I’m a fan of both companies, but I still believe that Priceline.com Inc (NASDAQ:PCLN) will be the first of the two dot-com darlings to break through the $1,000 barrier.

Priceline.com Inc (NASDAQ:PCLN)’s latest move higher came on a 4% pop yesterday, with the Morgan Stanley analyst Scott Devitt boosting his rating from equal weight to overweight. Devitt also pushed his price target to $1,010, becoming the first of the nearly two dozen major analysts following Priceline to offer up a four-figure goal.

There are already a few analysts — including Bernstein Research’s Carlos Kirjner and CLSA Asia-Pacific Markets’ James Lee — perched at $1,000 price targets when it comes to Google Inc (NASDAQ:GOOG).

Neither stock may seem cheap these days. Google Inc (NASDAQ:GOOG) is trading at 20 times this year’s projected earnings and 17 times next year’s forecast. Priceline.com Inc (NASDAQ:PCLN)’s fetching pricier multiples of 23 for this year and 19 come 2014.

Both companies have earned their markups, though Priceline is growing faster. Wall Street’s betting on 16% growth at Google Inc (NASDAQ:GOOG) for both this year and 2014. Analysts see Priceline.com Inc (NASDAQ:PCLN) growing at a healthy 23% clip in 2013 and a still respectable 20% rate next year.

The competitive climate may seem to give Google Inc (NASDAQ:GOOG) the leg up here given the cutthroat nature of travel portals and Google’s safe standing as the global leader in search, but Priceline’s been finding ways to grow a lot faster than its market for years.

Priceline.com Inc (NASDAQ:PCLN) is also in a slightly better position to build on its profitability if the global economy continues to gain traction. Google advertisers will naturally be willing to spend more if the economy’s improving, but there should be a more dramatic uptick in the demand for corporate and leisure travel under that scenario to benefit Priceline.

Priceline.com Inc (NASDAQ:PCLN) and Google Inc (NASDAQ:GOOG) will both get to $1,000, and one or both may get there by the end of the year if the bullish trends continue. I see Priceline being the first one to cross that line, but the comment box below is waiting for you if you care to disagree.

The article Priceline Could Beat Google to $1,000 originally appeared on Fool.com.

Longtime Fool contributor Rick Munarriz has no position in any stocks mentioned. The Motley Fool recommends Google and Priceline.com. The Motley Fool owns shares of Google and Priceline.com.

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